Google’s Growing Travel Arsenal
Google recently announced it will acquire all the assets of Frommer’s for $23 million from John Wiley & Sons, which acquired it in 2001. Frommer’s bills itself as “the most trusted name in travel today” and notes that its website, Frommers.com, is “an essential online destination for those planning the perfect travel excursion” (Frommers.com). The Frommer’s buy comes after a failed attempt to buy Yelp, whose reviews were featured on
The Weekly Pulse
There has been lots of talk about Pinterest and its competitors this week. For instance, The Fancy announced that they will be diving into the world of mobile commerce with an update to their iOS app that allows users to purchase things directly from the app. Similarly, The Verge writes about why Pinterest rival Wists failed to become the next big social network. Do you know the keys to affiliate
Help, My Competitor is Yelp! Is the Local Review Space Big Enough?
The local review space is increasingly relevant to the modern day consumer. Long gone are the days where the only way you were recommended a business was through your friend’s sister’s friend with the hair salon or by calling your one foodie friend who happens to know every type of cuisine within a 10 mile radius – although you should probably still keep that friend around. We decided to check
Google & Zagat: Batman & Robin
Google just announced it is acquiring Zagat Survey (Zagat), a historic and significant player in the restaurant review space. The purchase is another component of Google’s growing travel-related arsenal and also supports its focus-local efforts. Zagat notes that its “commitment to accuracy and fairness” is consistent with Google’s and that together Zagat and Google will make a “dynamic duo.” Compete reviewed recent results for zagat.com with context to inform what