Gmail’s buzz – much bigger than its bite?
Among 100+ other industry categories, Compete’s category profiles include an aggregate view of all US internet users engagement with web-based email clients. At first glance, there’s some surprising data in there. If you were to ask me what the most popular email client was before reviewing this category, I would say Gmail without a doubt. Based on unique visitors from the US IBP (internet browsing population), Gmail doesn’t even hold