video

Sunday Series: Top Movie Sites in Oscar Season

In the wake of the Academy Awards at the end of February, I thought movie sites would have an interesting top movers list. I was surprised that the category as a whole had 9% less Unique Visitors than January–though still a sizable amount of traffic with nearly 59 million UVs. Neither Oscars or Academy Awards appeared on the top 100 list of keyword referrals.

What Can Vine Do For You?

Image from: Vine / Tech Cocktail We’ve been following (and playing around with) Vine’s new six-second video app these last few days, and thinking about what Vine means to you as digital and social marketers. Here goes: Early struggles, quick recovery. The first edition of the Vine App came with its fair share of struggles. Some videos didn’t get uploaded, log-in credentials were swapped with other users, and there was

The Weekly Compete Pulse

We’ve compiled some of the top stories from around the web this week. The big news is that Facebook has Instagram, and now Twitter has Vine. You can share short six-second videos in your twitter stream with the app, now available for iOS. Read more about the tool and its potential implications on Techcrunch. What does this new tool mean to marketers? Chris Brogan shared eleven things businesses can do

2013 CES Recap –Video Interview

Image from: Kobby Dagan / Shutterstock.com Though CES 2013 is officially behind us, the buzz will linger for weeks to come (especially as all the exciting stuff that was announced at the show starts hitting the shelves). After coming back to our home base in Boston, Chris Collins and I had a great opportunity to talk to RCR’s Dan Meyer about what we saw this year at CES, including: Samsung’s

Forward Unto Launch – How Microsoft’s “Forward Unto Dawn” Impacted Halo 4 Shoppers

Image from: Halo4 / thetechstuff.com Known by gamers everywhere, Microsoft Game Studios’ Halo franchise has been a fan favorite since Master Chief first took on the Covenant and Flood back in November 2001. On November 6, 2012, Microsoft launched its new title for the franchise, “Halo 4”. And just as Master Chief looks to conquer his new enemies (the Prometheans), Microsoft chose to conquer producing the 5-episode mini-series “Forward Unto

The Compete Weekly Pulse

Stop the vigils! Stop the eulogies! Email marketing is NOT dead, or so says an MarketingProfs and this stellar infographic. Far from it, actually. In fact, “9 in 10 marketers says email is their primary channel for lead generation.” Additionally, only around 4% of B2B marketers consider email “not very important” in the same sample. According to the infographic, the top objectives of emails, in ranked order, are lead generation,

Socialcam vs Viddy

If  you’re ever on Facebook (and who isn’t?), you’ve probably noticed new social video applications popping up over the past month – Socialcam and Viddy. Many are describing the applications as an Instagram for videos, as you can record a brief moment of your life, add an artistic filter, and share it socially. Now I’m not a big fan of applications that require you to share your personal information in

Why Netflix Is Still #Winning

Recently Netflix announced its third Quarter financials and the headlines since have not been kind. Over the past three months the darling of the post-Blockbuster era has been criticized for their July price increases and accused of ignoring customer loyalty. And let’s not forget the collective facepalm heard ’round the world when Qwikster was announced… Now, another wave of criticism is sweeping through Los Gatos as Netflix’ stock price continues

The Weekly Compete Pulse

It’s Father’s Day weekend, time to celebrate our dads and grill some meat. You’ll probably need something to read while you’re lounging around in the backyard with dad, so check out these links to some of this week’s news articles that we read and found interesting for online marketers. Amber Mac delivered the keynote speech at this year’s SES Toronto. A big part of her speech was talking about how

Digital CMO Series – The Connection Project

The Compete Digital CMO Series is back! Over the next few months we will be sharing with you fresh insights, interviews and videos – from industry leaders who are navigating the new digital economy and successfully winning the hearts, minds and wallet share of today’s digitally connected consumers. At the Digital CMO Summit we spoke a lot about the importance of making connections. From building personal connections, to connecting data

How Video, Social Media, and Brand Advocacy are Shifting Disaster Relief & Non-Profit Marketing Efforts

Donating to non-profit organizations is an extremely personal affair; typically there is a tugging at an individual’s heart strings that helps prompt a donation. With the digital landscape so rapidly changing, it’s interesting to see our strong connections to our online donating behaviors in regard to video, social media, and sponsorships from big brands. Given how our behaviors are impacted by changes in the digital landscape, non-profit marketers would benefit