Success Stories: Use Search Intelligence to Acquire Strategic Assets
Regularly monitoring competitive intelligence search data is key for short-term SEO strategy, but it can also dictate long-term digital marketing plans. As an online brand, you should be regularly monitoring referral keywords, or search terms that bring traffic to your site. Yes, this can be done in your local analytics. But, local analytics don’t show what keywords are driving traffic to your competitors’ sites.
Occupy Wall Street – Social In, Video Out
Image from: Occupy Wall St / Shutterstock Over the past two months we’ve seen a steady growth in the Occupy Wall Street (OWS) movement around the globe, with protests now taking place in over 50 cities worldwide. With the release of our September data, I thought it’d be interesting to take a look at OWS from an online perspective. To begin with, you can see that the impact of OWS