America Loves TV
Even with increasing options online, on tablets, and elsewhere, the average person still watched 34 hours of broadcast network and basic cable TV per week in 2010, up by about 1 percent from 2009. You could watch both seasons of Glee in their entirety in that amount of time! (Well… without including all of the commercials, that is – ah, the beauty of TiVo.) While we don’t track whether people
Four Things You Might Not Know About Twitter
Compete recently fielded a survey to uncover how consumers are using leading social media platforms and the impact usage has on interaction with a brand. Some interesting findings about Twitter emerged from the study that might be surprising to many. Here are four things that you might not know about Twitter. 1. Twitter users are more likely to engage with the service through a mobile device than are users of
How do sports fans follow games online?
If you live in New England, odds are good you’ve been following the Stanley Cup Finals, whether by choice, or by having game updates thrust upon you by rabid sports fans on social networks. For those of us Boston hockey fans, this year’s season is a big deal; it’s the first time the Bruins have been in the Stanley Cup finals since 1990. Personally, I welcome the stream of game
The Weekly Compete Pulse
This edition of the Weekly Compete Pulse is heavy on social media. We’ve seen a lot of studies recently about how despite the fact that the dollar value of social campaigns hasn’t been established yet, marketers will be spending more than ever on their social efforts. Check out these links to some of this week’s news articles that we read and found interesting for online marketers. Most of us have