Telecom

Webinar Replay: Over the Top Video Today

Image from: CCN TV Everywhere / nbry.wordpress.com/ Compete recently hosted a webinar: “Over-The-Top Video Today.” We explored video growth in Over-The-Top (OTT) video, looking at existing market players and the impact on telecom consumer behavior.  Download the recording today and learn: What is driving the increase in online video consumption? Who is viewing online video? How are OTT and device proliferation impacting TV service dynamics? A look back at how

Webinar: Over the Top Video Today

Image from: Videos Online / Shutterstock In tomorrow’s upcoming webinar we will explore the growth in Over-The-Top (OTT) video, looking at existing market players and the impact on telecom consumer behavior. There is still time to join us October 4th at 2pm and you will learn: What is driving the increase in online video consumption? Who is viewing online video? How are OTT and device proliferation impacting TV service dynamics?

Dish: Looking Beyond Wireless Spectrum

Image from: The Next Web AT&T Mobility needs more wireless spectrum.  There really is no mystery in that statement.  Last year, the telecom goliath couldn’t convince the Justice Department and the FCC that buying T-Mobile was an acquisition that, in the end, would benefit consumers.  The result?  A $4 Billion gift to T-Mobile in cash and spectrum rights for a failed deal along with increased pressure to find a partner

The Small Office/Home Office Segment, an Untapped Telecom Market Opportunity

Who works from home or knows someone who does at least once a week? I do! And apparently it’s not just me. In Q4’10 Compete conducted a survey targeting telecom shoppers and asked them how often they worked from home and found that 1 in 3 employed telecom shoppers worked from home at least once a week. And as reflected in the chart below, 69% of these shoppers who work

Summer of Smartphones — iPhone 4 vs. EVO star in the Apple/Android Battle

Since the original iPhone launched in June of 2007, the summer months have typically played host to a wide variety of major smartphone launches. In recent years, we’ve seen second and third generation iPhone releases, the launch of Samsung’s Instinct, and debut of Palm’s webOS with the launch of the Pre — all in the month of June.  This year is no exception, with the launch of the HTC EVO

HTC = High Traffic Counts?

The announcement this week that Android is now the leading smartphone OS in the US, surpassing both RIM and Apple, is a potential watershed moment in the wireless device market. When the first Android phone — the G1 — launched in 2008, the thought that Android would surpass RIM for smartphone supremacy seemed outlandish. There are a number of reasons for Android’s rapid ascent in 2010, but one of the

Next Generation "Blockbuster" Phones on Third-Party Reseller Sites: A Treasure Trove For a Savvy Shopper

Soon after the breaking news of the iPhone 4 launch, another newsflash hit the blogosphere: for the first time ever, iPhone will be available for purchase through outlets other than AT&T and Apple’s websites and stores on launch day (this time, Walmart, RadioShack and BestBuy stores carried the device on the June 24th launch day). While this is a big deal, it is also a part of a fairly recent

Local Search, Social Networking and Mobile Gaming Coming of Age on Mobile Devices

Compete, a Kantar Media company, today released the results of its Q1 2010 Smartphone Intelligence survey, which showed major movement in the use of local search, social networking and gaming on smartphones. Compete’s quarterly Smartphone Intelligence survey provides behavioral and survey-based insights into how consumers are using iPhones, BlackBerrys, Android devices and other smartphones.

Wireless Shopper 2.0

Reposted from Google’s Retail Advertising Blog Ring, ring! It’s the new cell phone shopper calling! With over 450 mobile devices in North America and an average of 10 new phone launches each week, how do shoppers decide which phone is right for them? How do marketers influence these purchase decisions? We’re excited to announce that Google and Compete recently completed their latest research study, Wireless Shopper 2.0, which covers the

Droid, Chapter 2: The Incredible

It’s here folks, "the next chapter in the Droid Saga" (to quote Verizon Wireless).  The Incredible by HTC is the latest Android phone released at Verizon.  After the success we saw with the Droid at the end of 2009, it made me wonder how the Incredible has fared in attracting interest prior to launch.  To do so, I started by comparing the volume of traffic to each phone’s microsite in

Are Facebook Fan Pages Working for Wireless Carriers?

Compete recently reported that Facebook.com moved up the rankings into the #2 most popular site in the U.S, surpassing Yahoo.com.  With Facebook continuing to grow, the importance of social networking sites to companies is higher than ever.  As we have discovered previously, the percentage of wireless shoppers also visiting Facebook.com has increased dramatically over the past year, which means wireless carriers have a huge opportunity to reach their current and