Over the past two years, the cooking category shows general ups and downs across all metrics, with slight increases around December and January.
Sunday Series: Ski Slopes…Slope Up and Down with the Seasons
Nearly every online market share metric begins to increase from October- as the weather gets colder and the start of ski season approaches- until December.
Sunday Series: Netflix and IMDb Favorites for Movie Lovers
With the recent 87th Academy Awards, I thought it would be a great time to analyze the Movie Enthusiast category on Compete PRO.
Sunday Series: Beanpot Hockey Tournament Finals
The championship game for the Beanpot, an annual college hockey tournament that features four Boston schools, will take place this Monday. We have decided to analyze web data for the participants: Harvard University, Boston University, Northeastern University, and Boston College.
Sunday Series: A Fitness Forward January
Digital is an excellent source to research and shop for new dietary and fitness plans or supplements, which could be driving traffic and engagement increases
Sunday Series: Digital Renaissance for Art Enthusiasts
Art Enthusiasts can discover how museums, largely centers for history and culture, are converging with the perceived “future” in the digital world.
Sunday Series: This Post is a Touchdown
On this Sunday Series and Super Bowl Sunday, we will turn our efforts towards the Football Category on Compete PRO. Come find out if your team’s website cracked the top ten!
Sunday Series: Battle of the Lyrics
For this Sunday Series, we will examine the music category turning our attention towards two, heavyweight websites devoted to lyrics.
Sunday Series: Classes and Passes
Take a look at two categories that saw strong MoM growth in August.
Sunday Series: Jocks and Geeks
Exercise was big in July- both physical and mental. This week’s Sunday Series features two websites that each experienced strong MoM growth. Take a look at these fast moving categories to see how one industry heavyweight and one digital rookie punching above its weight class worked their ways to the top.
Sunday Series: Virality Brings Fast Mover Status
November was a good month for the personal blogs category, skyrocketing the second-highest amount of unique visitors (UVs) in two years. But this sharp jump in traffic wasn’t due to a sudden interest in personal blogs, it was due to a single site (with the slight help from a few others).