Sony

Online Shoppers Favor PS4 by 3:2 — And They’re Going to Walmart.com to Buy it

Last month, Microsoft and Sony renewed their rivalry to maintain fixtures in consumers’ living rooms with the launch of their updated gaming consoles. Sony’s PlayStation 4, which held an advantage in online shopping interest ahead of the launches, continued to attract more online shoppers than the Xbox One across the leading online retailers in November.

Nintendo and Sony Experience Attention Gains, For Very Different Reasons

It’s now been a month since Nintendo dropped its latest video game innovation at this year’s E3 Expo – the Nintendo Wii U, its next major console release.  After being criticized by “hardcore” gamers for the last 5 years for offering a system with relatively underpowered graphics and an innovative, but limited controller system, Nintendo fought back with the Wii U.  Offering full HD quality graphics was a given –

E3 Aftermath: Nice for Nintendo, Sony Still Suffers

There were a lot of really cool announcements last week at the Electronic Entertainment Expo (E3), but two of the big players that particularly stood out were Nintendo and Sony. Both had interesting new products, and each announced brand new gaming devices: Nintendo’s Wii U and Sony’s Playstation Vita. While Sony’s device is a handheld and Nintendo’s is a console, they are both interesting announcements because they appear to be,

We Want Our PSN! What Happens When Gamers Suffer Through 3 Weeks of Network Playing Withdrawal

A good portion of gamers out there were waiting, waiting, waiting for the Playstation Network to recover from their recent intrusion, loss of private customer data, and restore services to the online gaming platform. The network was shut down on April 21st, as indicated by the reach/attention spikes below. Actually, the daily attention and reach metrics closely track to the events as they unfolded. Luckily, they recovered services this weekend