Compete Smartphone Intelligence Survey Shows Mobile Barcode Scanning Now Mainstream in Retail
BOSTON, MA–(Marketwire – January 6, 2011) – Compete, a Kantar Media company, today released the results of its Q3 2010 Smartphone Intelligence survey. Among the notable insights are the rise of mobile barcode scanning, the reluctance of some consumers to upgrade from cell phones to smartphones, infrequent use of mobile banking applications and the simplicity of “must have” features among smartphone shoppers. Compete’s quarterly Smartphone Intelligence product provides both behavioral and survey-based
The Search is on for the Best"¦EVO?
HTC certainly seems to be making its mark in the wireless world. In March, T-Mobile began selling the HTC HD2, VZW began a prelaunch of the HTC Incredible, and perhaps most interesting of all Sprint officially announced the release of the HTC EVO, the first 4G device in America. All these android devices are major launches for their respective carriers, but the HTC EVO appears to be the device making
Smartphone Use in Travel Has Room to Grow
As smartphones get smarter and more powerful, it is likely their use for more complex tasks, including travel research and booking, will increase.Â But how close are we to that becoming reality?Â Compete used its ability to field behaviorally targeted surveys to ask smartphone owners about their use of these devices for travel research and booking.
Talk is Cheap – Verizon Wireless to Allow Skype Calls
Starting today, Verizon Wireless will allow the use of Skype’s Internet calling service on some of its smartphones. At first glance, this move doesn’t seem to make much sense. Why would Verizon Wireless allow customers to place calls for free when it generates millions of dollars in monthly calling plan fees? The top brass at Verizon Wireless hasn’t decided to give away something that many are gladly paying for; in
Smartphone Owners: A Ready and Willing Audience
Compete will be at CTIA Wireless 2010 and is emceeing the Mobile Marketing & Advertising special session for agencies and brands to learn more about the burgeoning mobile channel on March 22nd. If you would like to set up a meeting with Compete during the show, please email Danielle Nohe at email@example.com. Years ago, when smartphones were introduced to the market, they were promoted as devices to help the busy,
The App War is Brewing: What Google’s Nexus One Really Means
Compete will be at CES 2010 sharing additional and complementary data to what you’ll read below. If you would like to set up a meeting with Compete to discuss, please email Danielle Nohe at firstname.lastname@example.org or Greg Carter at email@example.com. Google announced its mobile phone, the Nexus One, on Tuesday, December 15th and as one website put it "the world went crazy". The industry is all abuzz talking about what