Cyber Monday Drives Online Sales
Image from: Holiday Shopping Online / Shutterstock Last week we explored the Thanksgiving/Black Friday related increase in in-store sales. This week, we see the impact of Cyber Monday deals on online shopping. Consumers took advantage of Cyber Monday week deals, spending on average $300 online, while spending only $244 in-stores. Year-to-year, 2012 was a much better year for retailers. Consumers spent 50% more this year on Cyber Monday deals than
Mass Merchants Reign Supreme on Thanksgiving Week
Image from: Thanksgiving Shopping / Shutterstock Thanksgiving week shopping has always, and will continue to be, an area of focus for retailers and consumers alike. It may not be my preference after having filled up on delicious turkey and pumpkin pie, but it definitely was for my relatives and many other consumers who bundled up to head out at ungodly hours to do some holiday shopping. And shop away they
Is Subscribe & Save Working?
Image from: Subscribe Function / Shutterstock Auto replenishment programs are supposed to make consumers’ lives easier— they simply sign up and then receive the product at their front door without any hassle or worries. To better understand the extent of awareness and usage of such programs, we took a closer look at Amazon’s Subscribe & Save, one of the better known auto-replenishment programs in the market. In addition to
Is Cyber Monday Old Hat?
Image from: Holiday Woes / Shutterstock The weekend consumers (and retailers) everywhere have been counting down to is finally upon us. Shoppers have been gearing up for this holiday weekend for over a month. Research on Black Friday/Cyber Monday deal sites began to rise in early October and exploded earlier this month. These sites have been utilized by more than half of the consumers who plan to go