seo

(Flappy) Bird is the (Key)word: Lessons from its Virality

If you’re an iPhone owner, chances are you’ve heard of a certain, maddeningly frustrating game called Flappy Bird. If you’re not an iPhone owner, chances are you’ve still heard of it – the simple, yet unnecessarily difficult app flapped to viral success, but took the application world by surprise when creator Dong Nguyen abruptly took the game down.

The Weekly Compete Pulse

Happy weekend! Hopefully the new year finds you well as we bring you a round-up of the top content we shared this week: notes on email marketing statistics, optimized link creation, keeping leads in your sales funnel, and SEO predictions for 2014.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: People Shopping on Mobile Devices Visit More Sites Than Those on a PC, Mobile App Metrics that Matter, Matt Cutts: Google Penalties Get More Severe for Repeat Offenders, and 5 Ways To Evaluate The Quality Of Audience Data.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: How Shoppers Use Mobile Phones in Stores, 25 Marketing Cliches You Should Avoid at All Costs, 101 Lessons from five years of SEO by Brian Dean, Nail Content Writing and Inspire Your Readers to Respond.

Providing “Not Provided” – How You Can Still See Search Referral Data

You’ve seen the headlines. Google is rolling out secure search for everyone. Marketers shouldn’t fear this change though; this is just another step towards progress in the ever-changing world of search. Instead of burying ourselves in organic keyword lists, we must start taking a more holistic approach to search marketing and begin taking steps towards seamlessly combining paid and organic search data.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: A poorly illustrated guide of Google’s algorithm, copywriting 101, why paid search isn’t what it used to be, and how to make your landing page copy more persuasive.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: the Banksy guide to modern marketing, the age of social products, how to optimize for Facebook’s new algorithm, and SEO success factors.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: Making better use of data-driven marketing, three conversion rate optimization techniques using images, a definitive guide to copywritiing, and what everyone should know about SEO.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: The best times to post on Instagram, why you can’t engineer success, more on Google making the switch to SSL, and how multi-screen ad impact will soon be possible through Google.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: Google to encrypt all searches, brands are finally leveraging crowdfunding sites, how SEO and social media can synergize, and when you should kill an innovative idea.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: Landing page best practices with data to back them up, data sets that you should be tracking as an ecommerce company, why mobile ad networks are on the decline, and a SEO cheat sheet for web developers.