Google & Zagat: Batman & Robin
Google just announced it is acquiring Zagat Survey (Zagat), a historic and significant player in the restaurant review space. The purchase is another component of Google’s growing travel-related arsenal and also supports its focus-local efforts. Zagat notes that its “commitment to accuracy and fairness” is consistent with Google’s and that together Zagat and Google will make a “dynamic duo.” Compete reviewed recent results for zagat.com with context to inform what
A Table For Two: Yelp and OpenTable
Last week, Yelp announced an integration of OpenTable, a self-service, online restaurant reservation system. Restaurants make up around 29% of the reviewed businesses on Yelp, according to their official blog, so now researching restaurants, securing a table, and reviewing your dining experience is easier than ever before.