referral analytics

Forget Anchovies, Hold the PPC! SEO Management Helps Pizza Company Deliver to Its Bottom Line

After traveling through Europe on vacation the past couple of weeks, nothing said I was home more than grabbing a slice of New York pizza! Deciding to do a blog post on the topic, I wanted to find out who the “big cheeses” were in the pizza world and see if I could find some insight into their web strategies. Using the Keyword Destination tool on Compete.com to get a

Airbnb: How to Move from Making News to Making Profits

Over the last 60 days, Airbnb.com has had its ups – like scoring VC funding, and its downs – including a barrage of negative press about customers’ bad experiences. So how does Airbnb go from making news to making profits? For starters, it should keep close tabs on its competitors. Consider Vrbo.com, another site focused on vacation rentals, albeit a bit more traditional than Airbnb. A look inside Compete Pro

Casey Anthony Drives Serious Chatter and Attention to CNN.com

Unless you have shut yourself off entirely from the media world, Casey Anthony has become a hot topic of conversation and debate.  It seems as though everyone has an opinion to share on the case and what they would have done if they were a juror (just scroll through your first few updates on Facebook). So although we can all talk the talk about Casey Anthony, she actually makes some

Quick Tip: Exporting Referral Analytics Reports

Referral analytics reports can be quickly and easily exported from the Incoming Traffic Tab of the site, in three different views (Grouped Referring Sites, Referring Sites, & Referring Categories). You can can download each report respectively, by selecting each individually and clicking the export to csv button for each. 1. Select the Incoming Traffic Tab 2. Choose one of the views (all three reports are grouped differently) 3. Export to

Quick Tip: Traffic Dashboard – Traffic Insights

Compete has organized a number of pre-configured Traffic Insights to help you identify sources of traffic growth and decline by performance and domain categorization. Top Growing Sites – A list of the top growth domains, or domains with the largest percent growth month over month. Top Declining Sites – A list of the top declining domains, or domains with the largest percent decline in referrals month over month. Long Tail

Quick Tip: Overview of the PRO Referral Analytics Traffic Dashboard

Compete PRO Advanced Referral Analytics tool allows you to track the activity of your competition, industry category, and gives you a head-to-head comparison of referral traffic with your competition. There are two basic parts to Compete’s referral analytics reports on site level and category level referral reports, explained below. The comparison reports show the full referral share comparisons in a Traffic Details interface, only. This article will review the following

Quick Tip: Referral Analytics Traffic Summary Overview

The Traffic Summary gives you an at-a-glance look at traffic trends for the domain’s visits over the last 24 months as well as the change that has happened in the visits levels from the prior month and the changes that happened from the largest site referrers, see the corresponding outline below for the correlations. Two years of trended visits data for the domain you’re running the referral analytics report for.

Quick Tip: PRO Referral Analyics Dashboard Overview of Traffic Insights

Compete PRO Advanced has organized a number of pre-configured Traffic Insights to help you identify sources of traffic growth and decline by performance and domain categorization from within our Referral Analytics tool. Top Growing Sites – A list of the top growth domains, or domains with the largest percent growth month over month. Top Declining Sites – A list of the top declining domains, or domains with the largest percent

Referral Analytics Webinar Replay

Since we launched two weeks ago, our reinvented Referral Analytics product has been well received.  We appreciate everyone’s feedback and hope you get a chance to check it out if you haven’t already.  My favorite coverage thus far was from Media Post’s Online Media Daily who gave us the headline Compete Competitive Analysis Tool Turns Marketers Into 007-esque Double Analytics Agents.  The article goes on to say “by tapping this

#datanuggets

If you follow Compete on twitter, you may have seen a Friday afternoon (or late morning if you are a West Coast data lover) come and go with some mentions of data nuggets, promptly scratched your head, and wondered “What the heck is a data nugget?” As a new member of the Compete.com team, the first time I heard the term “data nugget” I immediately thought “mmmm sweet and sour

Referral Analytics We Don't Just Make-up

A week after Compete’s release of new the Referral Analytics tool, the internet market continues to buzz with excitement over the latest features and capabilities. The new tool was released in tandem with Compete’s May data, unleashing valuable information that more accurately reflects site traffic and total visits. Through the referral analytics tool, a site owner can delve into the channel map (below) which shows percent visits from the various