Powerball

Sunday Series: Lottery Sites Finish Strong With Summer’s End

August was an excellent month for all things lottery. The category as a whole saw a 22% increase in unique visitors (UVs) to 32.7 million following the impressive July to August month-over-month (MoM) growth of 68%. As you might be able to guess, direct traffic does make up a large amount of the sites traffic.

November Data is Now LIVE at Compete

Image from: Presents / Shutterstock November data is now LIVE at Compete! In November, the fastest growing Website traffic lists were heavily influenced by Black Friday and Cyber Monday, with Black Friday sites, bargain sites, holiday sites, and retail sites taking leading positions. Other key drivers of Web traffic in November include the Powerball lottery and the U.S. presidential election. Relief efforts for those affected by Hurricane Sandy likely drove