Paul Ryan

The Weekly Compete Pulse

First of all: July data is now live on Compete.com! It’s been an interesting week to be a marketer in social media. There’s been upsets, pranks, and controversy, all of it involving marketing strategy and branding tactics. Here are some highlights: Mountain Dew decided to crowdsource a name for their newest product. The ever infamous 4chan (an image board culture online) hijacked the competition and littered the top results with