Overstock

Ikea Keeps People Right at Home

Image from: Furniture Image / Shutterstock It’s safe to say that Boston has a higher cost of living than many other cities. In looking for my first apartment, I was reluctant on every price as it would be coming out of my pocket. Once my roommate and I finally decided on a steep priced two bedroom, we felt a little sense of relief that we had a place to live.

Overstock vs. O

Mashable recently published a piece on how O.com (formerly Overstock.com) was changing its name back to Overstock.com.  Good move in my opinion – just looking at traffic to both web addresses, it is easy to see that the kind-of-cool-but-a-bit-strange URL www.o.com wasn’t getting the attention of consumers. For review, here’s Overstock.com’s traffic over the past two years: As you can see, the chart has been relatively stable during the past

It’s 10PM; do you know where your shoppers are?

One of the many reasons people love online shopping is the freedom to place orders anytime, anywhere. We’ve all bought a pair of shoes at 3AM once, right? (Maybe that’s just me.) I was curious to see how many people actually are shopping in the wee hours of the night, and what times of day are most popular for e-commerce.  I broke down the day into one-hour segments, and looked

2009 Holiday Shoppers take to The Web

Since the summer, analysts have been predicting record low holiday spending. In response, retailers have been promoting special sales since before Halloween. JC Penny, Target, and Overstock are among several retailers to offer daily deals to entice shoppers each day. Sears and Toys "R" Us released their Black Friday ads in October in order to whet consumers’ appetites early. A quick look at search traffic reveals extremely fierce competition for