Search Share: MLB
Will MLB.com strike out or hit a home run (these puns were more deliberate) against the opposition in search marketing?
April Data is LIVE at Compete
April saw the return of baseball season in the United States, propelling MLB.com into the fastest growing sites for the month. Additionally, we may be witnessing the rise of Twitter’s recently acquired Vine as the site surged passed two million unique visitors last month. Rounding out April’s Fast Movers is Boston.com, likely driven by people looking for news about the Boston Marathon bombings.
April 2012 Fast Movers
Image from: Baseball Image / Shutterstock Below are 10 sites that saw rapid monthly growth in Unique Visitors during April. This month, baseball season drove the MLB site to the top of the list with a 63.99% increase.
Happy Birthday Fenway!
Image from: ESPN With today being the 100th birthday of the nation’s oldest ballpark currently in use, Fenway Park, I decided to look at search results for a few Boston baseball specific keywords. Starting with the keyword “Fenway” Compete.com has 67 site destinations, the top 10 being: MLB.com has the highest volume of search referral for the keyword “Fenway.” Looking further, the keyword “Red Sox” returns 30 site destinations with
Baseball 2012: Search Terms That Drive Home Run Traffic
Image from: Baseball Image / Shutterstock The start of Spring is not complete without baseball. As the MLB got off to another intense start last week, I decided to use Compete to find out what fans have been searching for to get their baseball season started. I found the top 20 search referrals for Baseball to be interesting when looking at this specific industry in Category search. It seems as
Sports Fans Playing the Field During the Off-Season
Image from: David Silverman / Patriots Back in 2007, we wrote a post comparing the traffic to NBA.com, MLB.com, NHL.com and NFL.com. I wanted to see if any of the recent lockouts in the NBA and NFL had any impact on fan’s loyalty. I checked the Unique Visitors to the NBA, MLB, NHL and NFL sites over the past two years and traffic looked very similar to 2007. The National