Webinar Replay: Optimize Your Media Strategy
Image from: Chess Pieces / Shutterstock Compete recently hosted a webinar on “How Ad Effectiveness Tools Can Help Optimize Your Media Strategy.” Did you reach your desired audience with your advertising? How did you advertising affect consumers that didn’t click on the ad? are you able to measure the total impact of your advertising campaign? Download the recording today and learn: Compete’s approach to measuring ad effectiveness How our panel-based
Can Controversy Drive Change?
One of the most fascinating things about our online behaviors is that they’re directly indicative of the things we care most about. If the traffic to change.org is any indication, we cared a-whole-lot about the Casey Anthony trial verdict. Once the verdict was released, people flocked in droves to petition a law deemed Caylee’s Law that would, “make it a felony for a parent or guardian to not notify law
‘Arab Spring': A Test for Journalism and the Rise of Al Jazeera in the West
Much of the attention of the world has been focused on the Middle East this spring between the riots, revolutions, and breaking news across the region. From Tunisia to Egypt, Libya, Syria, Yemen, Bahrain, and most recently, the death of Osama bin Laden, important changes have been taking place in the Middle East that directly affect people all over the world. While there’s been a lot of talk about how
July data is now live! Media sites dominate top movers
July data is now live on Compete.com! What sort of changes did a new month bring? We took a look at the sites that grew the most from June to July to get a better idea of where online traffic is flowing. Whether it’s the heat of summer, gas prices trapping people at home or something else entirely, several rich media sites saw a huge jump in traffic in July.