March Madness

Sunday Series: March (Monthly Metrics) Madness!

Like the flowers of spring, our March data is out, and with that comes our fast moving categories! It’s no small surprise that College Sports made it as one of our top growing categories. Check out what websites spurred on increased traffic!

March Data is Now Live – March Madness Wins the Month

Perfect timing—the NCAA basketball championship was last night (congrats, Huskies!) and March data is live in Compete PRO, chock-full of interesting data pertaining to this year’s March Madness. I also wanted to take this opportunity to thank you all for your awesome Compete PRO success stories submissions! We’ll be announcing the winner soon so stay tuned.

Traffic Report: March Top 50 Sites

The top 9 sites remained unchanged from February to March. Among those, Bing and Amazon experienced the largest growth with traffic up 12% and 19% respectively. There was a general rise in traffic to many sites, across all categories, due in part to the return to a full 31-day month.

March Data Is LIVE at Compete

With March data live, we compiled the list of ten fastest growing sites last month. In March, financial services sites fell out of the fastest growing list in favor of some seasonal television trends.

The Weekly Compete Pulse

This week, marketers rejoiced after Pinterest launched web analytics–helping brands track popular content. Digiday asked marketing executives what data they wanted from the site. Two responses were mobile integrations and promoted pins. Pinterest’s first step towards monetization? They haven’t yet opened an API allowing developers to create applications on top of the service. An interesting story from Bloomberg reports that Twitter is planning a joint venture with Apple, allowing users

March 2012 Fast Movers

Image from: March Madness Image / Shutterstock Below are 10 sites that saw rapid growth of  Unique Visitors in March. All of the excitement around March Madness drove NCAA.com to the top of the list with a 816.96% increase. All of the Mega Millions lottery hype also drove a ton of traffic to the Mega Millions site with a 503.51% increase.

March Madness: Can Your Bracket Slam Dunk on Twitter?

With March Madness starting I decided I wanted to get in on the excitement and create my own bracket. So, instead of picking my team based on stats and rankings I decided to create my 2012 March Madness Bracket based on which schools had the best Twitter presence. This leaves me betting on Florida vs. Kansas … we’ll see how social plays out. Florida @GatorZoneNews: Followers: 42,997 Following: 182 Tweets:

March Madness: Which Teams Are Most Popular?

Image from: Solvod / Shutterstock It’s that time of year again, March Madness is in full swing! Last year, as well as in 2010 , we wrote a posts looking at spikes in traffic and number of searches related to March Madness. We’ve even written about how March Madness has increased traffic to the websites of specific schools, like Butler and Baylor. This year, we wanted to take a look at

NCAA March Madness: Everybody Wins!

NCAA coaches rely heavily on data to build strategies for a March Madness run. They look for tendencies, weaknesses and anything to gain an edge. But even if a team doesn’t make it to the Final Four or win a title, its school still can emerge victorious in other ways. Let’s explore how. Consider two universities that saw dramatic increases in website traffic during last year’s tournament: Butler and Baylor.

Spring is in the Air: March Madness Trends are Telling

March. One of my favorite times of the year!!! New England is beginning to thaw and I like that. St. Patrick’s Day in Boston is a roaring good time and I like that too. However, March Madness takes the cake and I’m giddy just thinking about it. I can hear the words from the song that has become synonymous with the culmination of the NCAA Tournament; One Shining Moment. “The

Online March Madness

March is a big month for sports, with the drama of the NCAA Tournament plus MLB excitement as a new baseball season kicks off. In March, three of the Compete 250 sites with the greatest month-over-month (m-o-m) changes were, not surprisingly, sports related. NCAA.com and cbssports.com grew 982% and 121%, respectively, m-o-m in March. Also, NCAA.com’s March Madness on Demand, which streams live video of every game from the NCAA