Long tail theory

The Long Tail Internet Myth: We are Spending MORE Time on Top 10 Sites than Ever

Image from: nikkytok / Shutterstock In 2006, Compete was contacted by Read Write Web to provide data for a piece on the Long Tail Theory: The Shrinking Long Tail – Top 10 Web Domains Increasing in Reach (You can see our follow up to the post here). The Long tail theory is another way of describing the democratization of media and business through the Internet by removing some of the institutionalized