Check-in to the Future of Daily Deals, Part Deux
About two weeks ago, I wrote a post on my predictions for how daily deal sites will evolve over 2011 and beyond. At the end of that post, I asked about how location-based services may play a role in defining how daily deal sites continue to evolve. So here we are at the next post where I’ll make my predictions about how LBS will be more integrated with daily deal
Compete Webinar: 4 Keys to Maximizing Online Channel Effectiveness
Group buying sites like Groupon and LivingSocial were a 2010 trend that will undoubtedly continue into 2011 and beyond. Online marketers can learn from sites like these in the way that they track what their competitors are doing and implement new strategies to keep up with and innovate past their competitors. Using these popular group buying sites as a case study, Compete will be hosting an hour-long webinar exploring how
The Future of Daily Deal Sites: Mobile, Niche Markets, LBS-style Check-ins?
We’ve covered Groupon.com and other daily deal sites before on our blog, but we’ve never really offered an opinion about the future of these kinds of sites. Can they keep up with the explosive growth rate they’ve seen over the last year? Can they continue offering deals with small local businesses, or will they focus on offering deals with national companies to emulate the success Groupon saw last year with