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The Weekly Compete Pulse

Everyone has Googled themselves, right? Right. If the curiosity doesn’t get you, the narcissism surely will. All too often people perform this small ritual and what do they find? Pure horror. But not to worry! Recently Lifehacker put out an article on how to better your online reputation using a variety of social media platforms like LinkedIn, WordPress and Vimeo. In the world of personal branding you’ve got to be

The Monster of All Job Searches: Analyzing Job Hunting Trends

Image from: Job Search Image / Shutterstock Last year we took a look at where 20-somethings were searching online for jobs, and with even more 20-somethings entering the job market as well as an economy on the rise after a tough recession, it’s safe to say that people have been looking for employment. Looking at Compete.com we can see the unique visitors for top online job boards. LinkedIn.com takes the

The Weekly Pulse

LinkedIn launched their long awaited iPad app this week, and decided to take a new direction for their social network’s app. According to Mario Sundar, LinkedIn’s social media manager, they designed the app “for how people use the iPad: morning and night infotainment.” How do you measure the success of your brand’s social media efforts? Digiday writes about brands that claim to have found a way to capture the ROI

Is LinkedIn Becoming A More Personal Professional Network?

Image from: AISPIX by Image Source / Shutterstock LinkedIn has secured their seat as one of the most widely used social networks on the web and since they went public last year, they’ve seen even more explosive growth and remains a site to keep an eye on (even with all the recent buzz about Pinterest). What was once thought of as an online résumé repository has quickly become much more.

Free Report: The State of Social Media

Starting with The State of the Social Media: First Edition, Compete will be releasing a white paper series covering your favorite marketing channels including search, social, and email. Marketing is a fast-paced industry and consumer behavior is anything but stagnant. Your knowledge of your potential customers should also be dynamic. For this first installment, we’ll showcase insights gleaned from Compete PRO data to illustrate how your potential customers are using

Is My Mom a Social-ite?

Image from: 26knot / Shutterstock My mom is not a “mom jean” wearing, mini-van driving mom. No, my mom is pretty cool. She knows how to use an iPhone, let me skip school to go to Disneyland growing up, and will send me the occasional Trader Joe’s gift card with  clothing surprise package (score!). And while I have gotten use to my mom being my friend on Facebook (and my

Want to raise your web traffic? Go public!

Image from: JohnKwan / Shutterstock When we think about a company going public, we think of companies raising money to fund expansion, or ringing the bell at the New York Stock Exchange, or analysts discussing the prospects for the company on CNBC. We don’t often think of going public as a way to build brand awareness and drive web traffic. Linkedin shows that going public could be a powerful driver

Are 20-Somethings Too Connected? Or Not Connected Enough?

Image from: Jaimie Duplass via Shutterstock My iPhone is synced to Twitter, Facebook and Instagram. Within seconds I know what my friends are doing as I update my networks, and play a word in Words with Friends. My generation is connected, which is not entirely our fault since playing Oregon Trail in elementary school was educational. In this digital age it is hard to not be connected, everything and everyone

Who Should Be Worried About Google+?

When Google+ came on the scene at the beginning of July, the early adopters were all over it, but they were skeptical. We all remember Wave and Buzz, which didn’t quite hit the mark. This time though, the general opinion is optimistic, and the conversation has turned from “should competitors be worried” to “WHICH competitors should be worried.” Of course the first reports of Google+ was that it’s trying to

Kantar Media Compete Releases Ranking of Top 250 Websites for June 2011

Traffic Heats Up for Online Casual Gaming, Banking and Social Networking Sites BOSTON, MA–(Marketwire – Aug 2, 2011) – Kantar Media Compete today released its ranking of the top 250 websites for June 2011. Among the notable changes in June were lifts in traffic to numerous online casual gaming sites, financial institutions, Facebook, LinkedIn and Twitter, as well as the continued decline of Myspace. Read more…

The Weekly Compete Pulse

With the Fourth of July under our belts, along with an overabundance of BBQ cuisine, we were free this week to kick back in outfits that didn’t resemble the American flag and pick up on some great articles “gallantly streaming” across the web. Check out these links to some of this week’s news articles that we read and found interesting for online marketers. Though that sparkly Star-Spangled Banner shirt might