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Are Daily Deal Sites a Smart Investment for Companies?

I love daily deal sites.  Seriously…some might say I am borderline addicted.  From large, national sites, like Groupon and Livingsocial, to regional sites, like Coupme, I frequent them all.  I have enjoyed great meals, expanded my wardrobe, and even went zip-lining for 50% off (or more!) thanks to deals I found.  And I am in very good company.  In July 2011, around 11 million consumers visited daily deal sites.  In