jetsetter

A Talk With Drew Patterson, CEO, Jetsetter

“Marketing is about connecting with consumers, building insights about their needs and finding ways to serve them.” – Drew Patterson, CEO, Jetsetter   Jetsetter is a community of travelers that provides members with insider access, expert knowledge and exclusive deals on the world’s greatest vacations. Drew Patterson, CEO of Jetsetter shares his philosophy in building strong customer relationships. As a BIG fan of Jetsetter and member myself – I think

Digital CMO Summit 2011- Day 2 Wrap-up

Before we jump into the Day 2 Wrap-up — a few highlights from Thursday afternoon. Attendees enjoyed doing the following activities: Golf at Audobon Park A private Culinary Experience with Dominique The “History, Highlights, Hope” Tour of New Orleans Braving the Bayou We all reconvened at the Roosevelt for a terrific (and authentic) Mardi Gras Float down to Tipitinas. Here is a quick picture, links to more on our Facebook

The Flashy Side of Online Travel Deals

Compete recently authored two blogs on the Future of Daily Deal Sites in general.  The Travel industry has its share, too, including LivingSocial’s Escapes product.  Some, such as jetsetter.com and tablethotels.com, are travel only while others (ruelala.com and livingsocial.com) are more retail-oriented but have added travel.  Many of these sites are affiliated with much larger and more familiar brands such as TripAdvisor (Sniqueaway), Travel + Leisure (Vacationist), and the Gilt