hotel bookings by chain

Lost Bookings Where Are You?

Marriott, Choice or IHG — who’s better?  The answer depends on what you’re measuring.   Compete investigated the extent to which these three hotel chains are capturing bookings vs. losing out to the competition.   We compared these three chains because they are industry leading brands, and collectively have properties ranging from economy and limited service, all the way to luxury and full service. First we measured overall site traffic and booking