Hooters, All Grown Up and Ready To Rebrand
Image from: Hooters Girls / My DIY Angels If you haven’t been to Hooters then you’ve at least heard about it. You’ve passed it on the highways, you’ve seen it referenced in pop culture, you’re familiar with the campy uniforms on the waitresses. The point? Even if this is not a place you see yourself dining, you still have an explicitly designed idea of what the chain has to offer.