hashtags

The Weekly Compete Pulse

We’ve compiled a list of the most popular digital marketing stories online this week. Enjoy and happy competing, marketers! Buying Tumblr will give #Yahoo an additional 15 billion pageviews a month. Multiple sources claim Yahoo CEO, Marissa Mayer, is near closing a $1 billion deal to purchase Tumblr–and its 107 million microblogs. Besides the impressive numbers, Tumblr would make Yahoo! look cool again. But, Tumblr is already hugely successful…

What’s that # Sign Doing On My TV?

I wouldn’t label myself as a “TV Junkie”, but I do certainly watch my fair share of television.  As I watch, I have noticed a growing trend of networks using on-screen hashtags to label shows as they are airing, appearing as a faint watermark on the corner of the screen.  For those of you who don’t know what a hashtag is, it’s a # symbol followed by a word grouping