The Weekly Compete Pulse
This week held quite a few interesting stories for the digital world, from topics like the Olympics to Jimmy Fallon to Groupon. Check out the top articles we shared!
The Future of Flash Sale & Group Discount Websites
Back in 2007, daily deal and flash sales sites were rising stars in the ecommerce world. The explosive growth and the exponential increases in customers were staggering. However, in 2011, criticisms of these sites began to rise exponentially as well.
Amazon Deal Does It Again
Image from: Amazon Remember last year when group buying sites were all the rage? Consumers couldn’t get enough of them, analysts loved talking about them, and retailers feared them. Well, other than Groupon’s rocky IPO, we haven’t heard a lot about group buying sites recently. In fact, it seems like consumers are getting bored of them as well. Since peaking last summer, traffic to the two largest group buying sites
Building New Habits with MyHabit?
Image from: HaveSeen / Shutterstock Even after much of the glamour seems to have gone from the daily flash sales model over the past half year, there are still a number of companies working on carving out their own niches. While the two largest brands, Groupon and LivingSocial, continue to remain at the top of the heap, private sale sites have been able to appeal to their users by creating
Don’t delete those emails! Groupon needs you back.
Hyped as one of most anticipated IPOs of the year, Groupon has seen its stock price tumble since going public last month. Traffic to Groupon.com has also been on a steady decline over the past several months, largely as a result of Groupon dramatically slashing its online advertising spend. This past June at seemingly the height of the Groupon frenzy (or fad) the site’s traffic peaked at 33.7 million unique
The Weekly Compete Pulse
With Halloween over, the holiday shopping season has officially kicked into high gear! Our Retail team is prepared to update you every step of the way. Just yesterday, we released our first report: Compete Holiday Insights 2011. Whether you’re making your holiday shopping list, planning a Thanksgiving dinner, or just relaxing with family today, find some time to catch up on articles we found interesting for online marketers this week.
Daily Deals on the Downside: Groupon and Livingsocial Continue to Slide
Image from: Merkushev Vasiliy/Shutterstock Group buying/daily deal sites seem to be losing their shine – witness the recent layoffs at Buywithme.com (which has recently merged with Gilt Groupe) and the repricing of the Groupon IPO due to concerns with their model (and other issues). From my perspective, I’ve long thought that the daily deal space was overcrowded and people were starting to ignore the offers – deal fatigue setting in.
How Google Is Changing the World… Again
Google. The name itself represents a powerhouse of change, innovation, and revolutionary ideas. The Company is reinventing the way consumers interact with their products. The release of a cloud based mobile payment system will change the face of the world and commerce as it is known today. This will impact the world economy for the foreseeable future and will force vendors to re-evaluate and revamp their selling strategies. The only
Top 250 Websites, July 2011
BOSTON, MA–(Marketwire – Aug 29, 2011) – Kantar Media Compete today released its ranking of the top 250 websites for July 2011. Among notable changes in July were drops in unique visitors to daily deal sites and soaring number of unique visitors hitting social networking sites. Drops in Daily Deal Unique Visitors Daily deal darling Groupon.com experienced an 8.9 percent drop in the month of July to 30.6 million unique visitors
Kantar Media’s Compete Releases Ranking of Top 50 Websites for May 2011
IPO Fever and Big News Stories Fuel Healthy Gains in Site Traffic BOSTON, MA–(Marketwire) – Kantar Media’s Compete today released its ranking of the top 50 websites for May 2011. Significant changes during the month included traffic increases to LinkedIn.com, Groupon.com and Skype.com amid speculation about IPOs and acquisitions. Also of note, explosive growth in traffic to online news sites, presumably driven by the bin Laden capture, the Schwarzenegger flap, Oprah’s
Compete Releases Ranking of Top 50 Websites for April 2011
NYTimes.com Declined in First Full Month With Paywall; Daily Deal Sites Continue to Thrive BOSTON, MA–(Marketwire) - Compete, a Kantar Media company, today released its ranking of the top 50 websites for April 2011. Notable changes during the month included NYTimes.com, which saw unique visitors (UVs) decline during its first full month behind a paywall. Elsewhere on the list, daily deal sites thrived and video site Ustream.tv climbed more than 200