April’s Top 50 Sites: Yahoo! Steals 2nd Place from Facebook
Yahoo.com replaced Facebook.com as the second most visited website in April, according to Compete’s latest U.S. traffic data. It was a close race, but Yahoo grew less than 1% month-over-month (MOM) to 164.6 million Unique Visitors (UVs) while Facebook’s monthly UVs dropped nearly half a percent to 164.1 million. Google remained king with 171.9 million UVs, a decrease of half a percent MOM.
The Weekly Compete Pulse
Here’s a round-up of the most popular digital marketing stories we shared online this week, including Bing updates and a Penguin case study.
The Compete Weekly Pulse
Is your SEO Agency any good? How do you know? The truth is that results are just numbers, and it’s hard to define something as a direct result of your agency’s strategy when you have no idea what that strategy is to begin with. Why not just luck, then? The point is you need to assess if your agency is right for you by assessing their methodology, and you can’t
The Compete Weekly Pulse
Maybe you’ve heard, but the big news this week is that digital darling Pinterest has surpassed longstanding microblogging champion Tumblr in monthly Unique Visitors for the first time! Opinions and inferences have varied across the field, but one thing is for sure: neither curation site is going anywhere anytime quickly. Both have their appealing features, and so watching their interplay in the upcoming months is sure to be interesting. Are
August 2012 US Search Market Share Report: Same story, new month. Bing grows, Google down. AOL and Yahoo! remain fairly flat.
The recent share trends between the two largest search engines continued this month. Google’s share declined by 0.2ppts, the same decline from the previous M-O-M. Yahoo!’s share is staying consistent at 15.1% of the US core search market. AOL’s share declined slightly by 0.1ppt, despite its search query volume only moving from 103 to 101 million queries in August. Bing currently stands at capturing 19.2% of the market. It was
The Weekly Compete Pulse
What happens when search engines fight? We’re about to find out, because last Thursday Bing threw down the metaphorical gauntlet and engaged Google in an all out search engine battle royal. If you go to Bingiton.com, the revamped-retro-rustic home of the Search Challenge, you be confronted with a blind search test that produces a side by side comparison of either engine’s results. Then, after searching, you’ll pick which results you
Go Ahead, Take the Search Challenge: Bing vs. Google at Bingiton.com
Image from: Bingiton! / Bingiton.com For those of you who have been tracking the shifts in search market share for at least the last year, or even since the launch of Bing, you will have noticed that Bing has been steadily increasing its share of the US search market. And perhaps you’ve also noticed, especially in 2011 and in 2012 so far, that Bing has been chipping away at Google’s
Google’s Growing Travel Arsenal
Google recently announced it will acquire all the assets of Frommer’s for $23 million from John Wiley & Sons, which acquired it in 2001. Frommer’s bills itself as “the most trusted name in travel today” and notes that its website, Frommers.com, is “an essential online destination for those planning the perfect travel excursion” (Frommers.com). The Frommer’s buy comes after a failed attempt to buy Yelp, whose reviews were featured on
Quora Gives You Answers You Actually Want
Image from: Asking Questions / Shutterstock At the beginning of the internet, if you needed to know something you also needed to know where to look for it. Nowadays finding information is a totally different game; you just need to know how to ask. You say to yourself, “Hmm. How would someone knowledgeable about this information phrase a title? What words would they use? What jumble of words do I
July 2012 US Search Market Share Report: Bing grows, Google down. AOL and Yahoo! remain flat
The recent share trends between the two largest search engines continued this month. Google’s share declined by 0.2ppts from June to July, while Bing picked up that share. Both Yahoo!’s and AOL’s share remained flat M-O-M. Google Powered now represents 66% of the market and Bing Powered has over a third of the US web search market at 34%. When looking at Y-O-Y query volumes, Google’s core search query volume
Remember When Neopets Outranked Google? Now It Outranks Facebook
Image from: Neopets Homepage / Neopets.com In 2001 Neopets outranked Google in overall attention online by eight rankings. Eight of them! And you know what? It completely makes sense to me. There was a time in my life where I craved the unconditional love (read: dependency) of a virtualized pet, and Neopets was there to satiate my 12-year-old power complex. Since then I’ve aimed my psychosis at other things (a