Gmail

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: Facebook’s new promotion policy, marketing metrics, what makes a great team, and more thoughts on Gmail’s tabs.

Why Email Marketing is Still Effective for Brands

As someone who always wants the latest news from retailers, I am on the email lists of almost all of my favorite brands: apparel, make-up, food, bookstore etc. You may think I’m crazy, but I am definitely not alone on this. Based on Compete survey result, 46.2% of people receive more than 10 emails from retailers in a typical week and 19.9% of them receive more than 30 emails.

The Weekly Compete Pulse

We had two webinars this week, one on the state of the retail industry, and the other on how to achieve marketing success using competitive intelligence, and we’re getting excited about another one next week on deconstructing your competitor’s SEO program. While your anxiously awaiting that webinar, check out these links to some of this week’s news articles that we read and found interesting for online marketers. Most social networks

Gmail’s buzz – much bigger than its bite?

Among 100+ other industry categories, Compete’s category profiles include an aggregate view of all US internet users engagement with web-based email clients. At first glance, there’s some surprising data in there. If you were to ask me what the most popular email client was before reviewing this category, I would say Gmail without a doubt. Based on unique visitors from the US IBP (internet browsing population), Gmail doesn’t even hold

My 10 year MSN Hotmail anniversary and what it means to Gmail

Well The day has finally arrived, while I am only months away from my 10 year high school reunion. My latest accomplishment pales in comparison. Today marks the 10 year anniversary of my active relationship with Hotmail.com (please hold your applause to the end). Flying the face of a time where email was based on POP3 and ISPs, before exchange servers brought email dangerously close to the finger tips of