gaming

Get Your Tech On: Millward Brown Digital’s CES 2014 Highlights

In the digital world, we’ve learned to start off the new year with a bang — more specifically, with the annual Consumer Electronics Show! The tradeshow has been revealing the latest in all things tech for 40 years, and its Vegas location doesn’t quiet down the excitement any.

This year, we sat down with our Millward Brown Digital attendees to get a closer look at what’s new in the field, and what these innovations mean for digital marketing.

Sunday Series: Online Leisure Gaming Top Growers

O Image from: Kid Playing Computer Game / Shutterstock On average, the US spends about 32 hours online every month. Some of you are probably startled by this, but for those of you that are like me and spend their waking hours with one arm constantly submerged in cyberland and the other arm texting, this is not surprising at all. I tried to think of what might captivate me if I didn’t work with

Sunday Series: Online Leisure Gaming Fast Movers

Image from: Gaming Image / Shutterstock This week for our Sunday Series we have sites with large monthly increases in Unique Visitors. You’ll notice OMGPOP is on the list, perhaps due to the success of “Draw Something.”

Nerdfest 2012… I Mean PAX East 2012

Oh yes, it is that time of the year again– a wondrous time when nerds and geeks and normal people alike congregate at what has grown to become one of the biggest video game conventions to date. While E3 is known to be the largest expo geared towards video games, the people behind E3 have made it much more exclusive to the press. PAX (Penny Arcade Expo) has filled in

Online Gaming Co.’s Scrabbling for Traffic

Image from: Games Image / Shutterstock I have to admit between my Facebook News Feed, TweetDeck, Barstool Sports, and combing YouTube for new funny cat videos, my workdays at Compete are pretty filled up.  However, even with my busy schedule, I always try to make time for online games. Whether I’m pwning Zombies with my Plants on Popcap, Scrabbling it up on Pogo, or Spinning the Wheel of Fortune for

Rockstar Games: Creating Controversy and Commanding Buzz

Since the original Grand Theft Auto was released in 1997, Rockstar Games, a subsidiary of Take-Two Interactive, has been surrounded by controversy. By creating games like those in the Grand Theft Auto series that openly showcase violence and sexuality, Rockstar is no stranger to pushing the envelope in terms of game content. But that same controversy has also driven tremendous success with each new game in the GTA franchise, success

Gamers Today – A View Through Search

If search existed in 1980 when Pac-Man was released, what would gamers or potential gamers have searched for?  Surely Pac-Man, “the most famous arcade game of all time,” according to Wikipedia, would’ve had massive search volume?  Perhaps gamers would have looked to see where they could play, get cheats to help advance levels, find the cheapest retailer to buy t-shirts, or gather information on other games slated for release in

Gaming Demand: Halo 3 snipes GTA4 – Wii still dominating the console war

In less than two weeks, crime will run rampant in the streets. Crime bosses will come to power, assaults will be made with deadly weapons, and thousands of autos will undoubtedly be stolen. Luckily the only thing harmed will be pixels. On April 29th, Rockstar’s newest episode in the Grand Theft Auto series hits shelves. The hype around Grand Theft Auto 4 has been immense, but the real question is: