education

Sunday Series: Academic Resources See Boost With School Commencement

Now that September’s data is live, our list of fast moving categories is full of academic related sites. Everything from academic-related textbook publishers to citation and formatting related sites have seen double-digit growth. One of the most interesting categories is the “Academic Associations & Resources” category which saw a 40% month-over-month (MoM) lift to 23.2 million unique visitors (UVs).

September Data is Now Live at Compete

It’s that time of the month again, and September’s data is now live in Compete PRO. Many of you have taken time to email or tweet your appreciation for the data going live. Thank you! We really appreciate it. It is a big effort to get the data ready. It involves working with 500 million database records every day that we receive from 2 million panelists, extracting and transforming that data, normalizing and projecting that data, creating metrics from that data, and ensuring the quality of the data.

Is Display Passing The Test For Online Universities?

With people working longer hours than ever, it’s no surprise many are turning to online universities for their higher education needs. The allure of getting that shiny new degree, coupled with the ability to do it on your own terms, and on your own schedule, makes online education a tempting option for many busy professionals. There’s no shortage of advertising being put forth by schools like University of Phoenix…

How End of the Semester Insanity Plays Out Online

Image from: Student Image / Shutterstock It’s that time of year again; the dust is finally settling as the semester has come to an end and students can breathe a sigh of relief. In fact, I noticed that “gpa calculator” was a popular search term this morning according to Google Trends. On Sunday, we dedicated our Sunday Series to taking a look at websites with high increases in monthly visitors

Sunday Series: Online Classes

Image from: Books Image / Shutterstock Happy Easter! This week’s installment of our Sunday Series revolves around online education. Below is the list of sites with the highest monthly increase in Unique Visitors from the “Online Classes” category.

Competition for Students Heats Up Online

Image from: Education Image / Shutterstock With the recent controversy surrounding online & for-profit universities, one would expect a decline in the number of consumers looking to go down the eLearning path for their education needs.  However, while many argue new government regulations designed to impact online powerhouses like University of Phoenix & ITT Tech are too lenient, online schools continue to attract millions of visitors to their sites every

Blogosphere 2010 vs. 2011: Which Industries Have a Pulse Now?

Image from: wavebreakmedia ltd/Shutterstock Many industries are finding it increasingly important to have a prescence online where they can speak their mind and give a complete voice to their brand. In Technorati’s latest study, the State of the Blogosphere 2011, the company uncovered some insights into why and how people blog, what content they blog about, and even how bloggers connect with brands. That’s where we thought we our data

Will Community Colleges Solve the Unemployment Crisis?

Community colleges seem to be getting a lot more attention these days.  NBC’s hit show Community, which focuses on the everyday experiences of an eclectic group of community college students premiered its third season last Thursday.  Our Second Lady, Dr. Jill Biden, moonlights as a professor at a North Virginia Community College.  More importantly, the Federal government announced on Monday that they would be investing nearly $500 million to community

Thoughts From HR: Which Top Boston Area Universities Are Leading the Charge & Getting Their Students Hired on the Web?

Right now @Compete, we’re in the midst of building our college recruiting program for 2012. This got me thinking – how are we going to get the most bang for our buck?  Which schools have employer-aware students & work on driving the most students to apply for jobs via their career sites?  Who gets the most traffic and how does that compare to what we’ve hired here at Compete?  Yeah,

Win/Win Marketing: Give a Teacher an Apple – Apple iPad, That Is.

On March 11th, Apple released the iPad2 to the world. Chocked up with tons of new features, a sleeker design, and optimism for the future of tablets, the iPad2 would inevitably provide for Apple a surge of attention and sales, essentially marketing itself. But the iPad2 wasn’t the only thing Apple released to the public around this time. In partnership with this new product, Apple decided to set up shop

Online Marketing Summit Does Not Disappoint

Last week me and a couple members of the Compete Team headed to San Diego for the Online Marketing Summit put on by Online Marketing Connect (Twitter hashtag #OMS11). We had some excellent conversations with some of our current clients and potential users of Compete’s products and services at our Technology Lab table. So, how did OMS rank on my marketing conferences list? Very high! Although there were minor difficulties