digital marketing links

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: What is the future of digital reading since Google Reader officially died? Google warned us for months that its hugely popular RSS reader would disappear and the internet has been a buzz with choosing the best replacement. The latest option to enter the competition is Digg Reader, which went live last Saturday, June 29th.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from the web this week: Digital ad spend grows, but what about investment? A new infographic from Invesp tells a story that most marketers are familiar with; more advertising and marketing dollars are spent on digital and Google is winning the most of them. It also shows that 53.5% of companies spend less than 5% of marketing budgets of conversion optimization.

The Weekly Compete Pulse

Here’s a round up of our favorite digital marketing stories from around the web this week: Retailers’ digital ad spending nears $10 billion this year. Retail spends more on digital advertising than any other industry; they already account for 22.3% of all digital ad spend. eMarketers forecasts retailers spending another $1 billion next year with the majority of spending going towards direct response ads–driving traffic to a sale, often through search.