Digital CMO Series: Evol8tion
This past May, Compete hosted the tenth annual Digital CMO Summit in Miami, FL. The event brought together 200 industry leaders for three days of hard-hitting sessions and networking opportunities. The agenda was jam-packed with top-notch speakers who shared their perspectives on this year’s theme, The Path to Purchase.
Digital CMO Series: AOL
This past May Compete hosted the tenth annual Digital CMO Summit in Miami, FL. The event brought together 200 industry leaders for three days of hard-hitting session and networking opportunities. Among the speaker’s was AOL’s Tim Armstrong which had several good ideas to share.
Digital CMO Series: Possible Worldwide
At the Digital CMO Summit this past May, we caught up with our New Influencer’s Panel host Kunal Muzumdar. Kunal is the Director of Strategy at Possible Worldwide where he oversees the strategic planning, social media and emerging media disciplines across the agency. Kunal Muzumdar, Director of Strategy, Possible Worldwide at the 2012 Digital CMO Summit by Kantar Media Compete. www.digitalcmosummit.com Hear from Kunal in this exclusive one-on-one interview –
DIGITAL CMO SERIES: Buddy Media
With so much happening in social media today it can be difficult for brands to measure what is happening across all of the platforms. At the 2012 Digital CMO Summit, Jeff Ragovin, Co-Founder and Chief Strategy Officer at Buddy Media shared his perspective on how brands are streamlining and leveraging social data to create more powerful content. Throughout the session Jeff shared case-studies from Ford, The Body Shop and Mattel
DIGITAL CMO SERIES: Jack Flanagan, Bluefin Labs
Last week in Beverly Hills, CA Compete hosted the ninth annual Digital CMO Summit. The event brought together 200 industry leaders for three days of hard-hitting session and networking opportunities. The agenda was jam-packed with top-notch speakers who shared their perspectives on The Impact of Influence, the 2012 Summit theme. Over the next few weeks we plan to share with you the highlights and decks from their presentations. First up
10 Photos from the DCMO Summit!
This time last week we were kicking off the 2012 Digital CMO Summit in Beverly Hills. Between speakers from AOL, Yahoo!, Funny or Die, and Vice, to views of the LA skyline and celeb sightings, we weren’t ready to leave. Below are just a few photos from our time in the 90210. Scott and Ryan are helping build bikes for the Boys and Girls Club of East LA, which is up
10 Tweets From the Digital CMO Summit
We just wrapped up three days at Compete’s Digital CMO Summit in one of the most famous zipcodes in the universe: 90210. This year’s theme was the Impact of Influence and as we spent time in Beverly Hills we explored how brands and their agency partners harnessed the disruptive forces of new media to engage with customers. We have learned so much over the past three days and are excited
RE:CONNECT. The Connection Project Book
Internet. Social. Mobile. These innovations are giving us the ability to understand—and connect with—customers in new and exciting ways and will drive marketing trends far into the future. It’s fitting, then, that The Connection Project was the theme of the 2011 Digital CMO Summit, during which more than 150 industry leaders shared their success marketing to increasingly connected customers, winning over their hearts, minds, and wallets. But, why “Project”? Because
A Talk With Drew Patterson, CEO, Jetsetter
“Marketing is about connecting with consumers, building insights about their needs and finding ways to serve them.” – Drew Patterson, CEO, Jetsetter Jetsetter is a community of travelers that provides members with insider access, expert knowledge and exclusive deals on the world’s greatest vacations. Drew Patterson, CEO of Jetsetter shares his philosophy in building strong customer relationships. As a BIG fan of Jetsetter and member myself – I think
The Digital CMO Series – Bringing The Connection Project to life in New Orleans
The last Digital CMO Series post focused on what The Connection Project means to us as digital marketers and how leaders in the industry are finding new and innovative ways to connect – both online and off. During our time at the 2011 Digital CMO Summit – attendees had the opportunity to connect in a powerful way to the city of New Orleans. A city still recovering, six years after
Digital CMO Series – The Connection Project
The Compete Digital CMO Series is back! Over the next few months we will be sharing with you fresh insights, interviews and videos – from industry leaders who are navigating the new digital economy and successfully winning the hearts, minds and wallet share of today’s digitally connected consumers. At the Digital CMO Summit we spoke a lot about the importance of making connections. From building personal connections, to connecting data