Sunday Series: Boeing Helps Travel Category Get Going
October was a great month for the “Corporate Travel” category. In fact, it was the best month that the category has had in the past two years. After a record 25% month-over-month (MoM) increase, the category saw a little over three million unique visitors (UVs). This is one of the first times that the category made it to our list of fast movers and is quite impressive for the relatively small category. But what exactly helped the category perform so well?
Sunday Series: Mobile Sites Among Travel Planning Fast Movers
Travel planning and review sites are seemingly doing good business: traffic to the category grew over 10% year-over-year (YOY), reaching 25 million Unique Visitors (UVs) in May. Which sites benefitted most from the start of the summer travel season? Sites designed with a mobile mindset and sites offering crowd-sourced, local content. TripAdvisor, the most popular travel planning site, made the list of ten fast movers in May.