Get Your Tech On: Millward Brown Digital’s CES 2014 Highlights
In the digital world, we’ve learned to start off the new year with a bang — more specifically, with the annual Consumer Electronics Show! The tradeshow has been revealing the latest in all things tech for 40 years, and its Vegas location doesn’t quiet down the excitement any.
This year, we sat down with our Millward Brown Digital attendees to get a closer look at what’s new in the field, and what these innovations mean for digital marketing.
CES Round-up: Motorola Mobility’s Increased Visibility
The International Consumer Electronics Show is like an extra Christmas for those of us who follow the world of gadgets and 2011’s Show was no exception. Among the more exciting announcements were Sony bringing a consumer-level 3D camcorder to the market, Verizon announcing a powerful 4G smartphone lineup, and Toshiba displaying a 3DTV that doesn’t require 3D glasses. Motorola Mobility was undoubtedly one of the biggest presences at CES 2011,
CES Round-up: How the Biggest Announcement was the one Verizon Wireless Didn’t Make
Verizon Wireless certainly wasn’t silent at last week’s Consumer Electronics Show, unveiling a broad portfolio of new 4G devices and proudly proclaiming the superiority of its LTE strategy to the 4G alternatives from AT&T, Sprint and T-Mobile. But Verizon Wireless’ biggest and brashest announcement was the one the company didn’t make: that, after years of speculation, there would finally be a VZW iPhone. The silence last week on this matter was at the
Live from CES: Fear and Loathing (Of Giant 3D Fish) in Las Vegas
The Consumer Electronics Show – the ginormous CE tradeshow held in the desert every January – is really hard on the feet. So when I spied some comfy looking couches in the Sony booth, I decided to take a load off. Sony is one of the biggest exhibitors at the show, and since one of the biggest stories at CES this year is 3DTV, I shouldn’t have been surprised by