Get Your Tech On: Millward Brown Digital’s CES 2014 Highlights
In the digital world, we’ve learned to start off the new year with a bang — more specifically, with the annual Consumer Electronics Show! The tradeshow has been revealing the latest in all things tech for 40 years, and its Vegas location doesn’t quiet down the excitement any.
This year, we sat down with our Millward Brown Digital attendees to get a closer look at what’s new in the field, and what these innovations mean for digital marketing.
T-Mobile is Here to Stay
Whether gleefully poaching dissatisfied AT&T customers on Twitter or rebranding T-Mobile as the “Un-carrier” and changing long-established wireless practices, T-Mobile made a lot of noise in 2013. At CES in Las Vegas, CEO John Legere announced that all of that noise has moved the needle: T-Mobile had their best quarter in the last eight years in Q4 2013.
2013 CES Recap –Video Interview
Image from: Kobby Dagan / Shutterstock.com Though CES 2013 is officially behind us, the buzz will linger for weeks to come (especially as all the exciting stuff that was announced at the show starts hitting the shelves). After coming back to our home base in Boston, Chris Collins and I had a great opportunity to talk to RCR’s Dan Meyer about what we saw this year at CES, including: Samsung’s
The Weekly Compete Pulse
On Monday, we watched this year’s CES keynote by Qulcomm CEO Dr. Paul Jacobs in a combination of awe and amusement. Though the message was presented in an interesting way, the significance of mobile in the new year is undeniable–and everyone has their own thoughts on exactly what role mobile will play. 74% U.S. smartphone users get real-time, location-based information on phones. MarketingLand shared its five predictions on Mobile Marketing in
Hybrids – the brave new world of personal PCs?
Image from: somchaij / Shutterstock The Consumer Electronics Show kicked off on Tuesday giving everyone a preview of 2013’s biggest tech trends. One trend I am particularly interested in is the growth of tablets and tablet hybrids. It’s clear that consumers’ appetites for portable computing is growing based on CEA data from the Compete/ Google 2012 Portable PC Shopper Study. Tablets are projected to drive the most growth in the
The Weekly Compete Pulse
This week has been all about technological innovations. The Consumer Electronics Show, CES, occurred in Las Vegas this week where we saw the launch of a plethora of new products. Check out our blog post by resident technology and entertaining guru, Chris Collins, to see his predictions for CES. Speaking of CES and advances in technology, TechCrunch reflects on how social media has reshaped CES. How did you get your CES updates
Live From CES: Windows Phones Step Up to the Plate
Image from: iofoto / Shutterstock Once again most of the free world has descended on Las Vegas to check out the latest from technology companies big and small at the annual Consumer Electronics Show. And once again, Compete is here to help those companies understand how consumers use digital tools to research, select and buy all those great gadgets. The show officially kicked off this morning and already some key
CES Round-up: Motorola Mobility’s Increased Visibility
The International Consumer Electronics Show is like an extra Christmas for those of us who follow the world of gadgets and 2011’s Show was no exception. Among the more exciting announcements were Sony bringing a consumer-level 3D camcorder to the market, Verizon announcing a powerful 4G smartphone lineup, and Toshiba displaying a 3DTV that doesn’t require 3D glasses. Motorola Mobility was undoubtedly one of the biggest presences at CES 2011,
CES Round-up: How the Biggest Announcement was the one Verizon Wireless Didn’t Make
Verizon Wireless certainly wasn’t silent at last week’s Consumer Electronics Show, unveiling a broad portfolio of new 4G devices and proudly proclaiming the superiority of its LTE strategy to the 4G alternatives from AT&T, Sprint and T-Mobile. But Verizon Wireless’ biggest and brashest announcement was the one the company didn’t make: that, after years of speculation, there would finally be a VZW iPhone. The silence last week on this matter was at the
The Weekly Compete Pulse
After the first week of the new year, it’s abundantly clear that online marketing, particularly through social media, will be more important than ever in 2011. Check out some of this week’s news articles that we read and found interesting for online marketers. According to Facebook, its users uploaded 750 million photos over the New Year’s weekend! Take a look at some of the 2010 improvements that helped Photos remain
Live from CES: Fear and Loathing (Of Giant 3D Fish) in Las Vegas
The Consumer Electronics Show – the ginormous CE tradeshow held in the desert every January – is really hard on the feet. So when I spied some comfy looking couches in the Sony booth, I decided to take a load off. Sony is one of the biggest exhibitors at the show, and since one of the biggest stories at CES this year is 3DTV, I shouldn’t have been surprised by