boston celtics

Fans Live Stream NBA Playoffs, ESPN Sees Boost In Traffic

Image from: Tumblr The NBA playoffs is a pretty sore subject around the office right now, at least among Celtics fans. Losing to the Heat in Game 7 last Saturday definitely stung, but feelings aside I thought it would be interesting to take another look into how the Playoffs were impacting traffic online. Last time, we looked at search referrals to NBA.com to see which teams were driving the most traffic. Since

NBA Playoffs: Can Search Data Predict A Winner?

Image from: NBA.com We’ve written several posts about the Stanley Cup Playoffs in the past few weeks, and now that the Bruins are out I have turned my attention to more important things – like the Celtics. Just as I did with the search referrals to NHL.com, I decided to take a look at the search referrals to NBA.com to see which teams were driving the most traffic. The Lakers,