beauty

Sunday Series: Fastest Growing Health, Fitness and Beauty Sites

Image from: health / Shutterstock This week we compiled a list of the top ten fastest growing health, fitness and beauty websites during the month of December. With a new year approaching, new year’s resolutions were on a lot of people’s minds. The category as a whole had 45,388,292 Unique Visitors last month, up over 15% from the previous December. The publication, Health Magazine, may be in the tenth spot, but

Sunday Series: Fitness/Beauty/Health Trends of Fall

Image from: Yoga / Shutterstock Obviously in the spirit of gluttony, I decided that this Sunday Series would focus on the up-and-coming in the health/beauty/fitness domains online. Where are people looking for the latest tips and trips to coral their body into a more flattering shape? What products are gaining traction in time for the holidays? What will, and what won’t, stave off the insulation of winter? Well, Oprah, you did it

Sunday Series: Top Growing Sites in Health/Fitness/Beauty

Image from: Fitness Class / BodyHealthFitness.com If you go to the gym year-round (like me), then the start of the Fall season is a bit dreadful because with it comes an onslaught of fitness neophytes, back from their summer vacations and convinced that this is the year they’re going to get themselves together and look simply incredible. Usually the craze–which is eerily similar to the gym after new years–lightens up

Beauty is Within the Eye of Your Consumer: What consumers think about your health and beauty brand

Image from: Beautiful Beholder / Shutterstock Beauty and Health manufacturers spend millions of dollars on marketing, attempting to create brand awareness, brand buyers, and ultimately, brand loyalists.  In the Summer 2012 Online Shopper Intelligence survey, we set out to gauge consumer attitudes for health and beauty brands.  Here is what we found. Brand awareness for all brands is higher among females Brand awareness among the leading health & beauty brands

Did Sephora’s 15 Days of Thrills Increase Traffic?

Image from: daniel4d Beauty junkies beware: Sephora’s got a brand new website and has just wrapped up a killer campaign to show it off. Back in April, Sephora completely redesigned their website, and although traffic slightly decreased in April due to mixed reviews from visitors, Gizmodo proclaimes their new site to have the best-organized search for beauty products on the web. Sephora’s new site is a force to be reckoned

Sunday Series: Dieting/Fitness/Beauty

Image from: Dieting Image / Shutterstock This week, out Sunday Series features 10 websites with large monthly increases in unique visitors from the dieting/fitness/beauty category!

Why aren’t nail polish brands on Pinterest?!

Image from: Pinterest Alright, alright I have a problem: a nail polish problem. I love nail polish and I am constantly painting my nails, buying new colors and reading beauty blogs for all of the latest nail polish trends. I also probably have a Pinterest problem, as I can get lost in pretty pictures of weddings, interior design ideas, delicious looking vegetarian recipes and of course, nail polish. Pinterest is

Walgreens Acquires Drugstore: What Does It Mean For The Marketplace?

On March 24, 2011, Walgreens announced it will acquire Drugstore.com for $429 million.  This acquisition will bring together one of the largest online pureplay drugstore websites with one of the largest brick and mortar drugstores.  Sounds good on paper, but what does this really mean for Walgreens when it comes to its online marketplace? First, let’s look at the shopper base.  Currently, Walgreens.com attracts about 8 million shoppers, CVS.com 6