barnes and noble

It’s Not You, It’s Your Tablet

Image from: Tablet Image / Shutterstock Often times while browsing search referral data, I notice that product specific keywords are often among the top drivers to websites month over month. In particular, the ever-popular tablet line has done wonders for traffic to its producers’ websites. In addition to users searching specifically for the iPhone and the iPod, Apple.com benefits greatly from online users searching “iPad”. Of course, the hope among

Boarding Up Borders: A Look Into the End of a Retailer

It’s not every day that a major national retailer goes out business, but in the middle of this summer, Borders announced such a day would be coming.  Now, in late September, all offline stores are closed, and the Borders online store finally ceased sales this past Tuesday, September 27th.  While booksellers can do fine existing solely as online retailers (just ask Amazon), how did the online store fare once physical

Battle of the Books

It’s time for the holidays again and my favorite gifts to give are books. There is one for everyone and a trip to a bookstore can often be a one stop shop for all my holiday shopping needs. For the past few years now, I have stopped physically going to the bookstore and started exclusively shopping online. I often find myself deciding between Amazon, Barnes and Noble, and Borders.  If