back to school sales

Tis The Season For….School Supplies!

Image from: School Supplies / Shutterstock Students everywhere are savoring their last bits of summer vacation, the few weeks before they have to trade in ice cream cones and carefree afternoons for notebooks and homework.  That also means millions of consumers are in the market for back-to-school products. According to the Summer 2012 Online Shopper Intelligence survey, back-to-school shoppers are busy this season, with more than half of shoppers purchasing

Sunday Series: The Electronics Category

Image from: Electronics / Shutterstock The start of another academic year looms before us like that archetypal algebra teacher that we all dreaded…you know, the one who smelled vaguely of mothballs and asbestos? Remember? Anyways, the point is that in modern times education has coincided dramatically with technology, and with this collision has thrived a market bent on gadgets with educational applications. I churned up the below chart, a list of