Android

The Weekly Pulse

Instagram has been all over the news lately. Last week, we were excited to hear that the photo sharing app was finally available on Android, and this week Mashable reported that Facebook bought Instagram for a cool one billion dollars. The app then experienced recording setting growth, according to TechCrunch. Since the launch of the Android app, Instagram recieved over 1,000,000 new users…per day! Do users need to create an account

The Number 4 Gives You Some Street Cred

Wireless carriers have been talking a lot about 4G lately – fastest, LTE, best network, largest 4G network, – but what does it all mean?  Our clients are certainly asking us how this weighs into a consumer’s decision when picking out a new mobile phone.  So, we decided to ask consumers a few questions to see just how savvy they are about this new technology. Short answer: Not very! For

Smartphone Users Recall ‘In-App’ Ads More Than Mobile Web Ads

iPhone Owners Are Especially Tuned Into In-App Ads BOSTON, MA–(Marketwire) – Kantar Media’s Compete, today released research showing that smartphone users have better recall of in-app ads than ads they view while browsing the web using their mobile browser. The findings, part of Compete’s Q1 2011 Smartphone Intelligence survey, show that 52 percent of all smartphone owners recall ads they encounter in mobile apps. That number drops to 40 percent when

Spring Cleaning: The Flip, 3D Video, CTIA Wrap-Up and More

The Boston Marathon raced past our office last week, a sure sign that spring is upon us. So in the spirit of spring cleaning, a few observations on the world of wireless and consumer electronics that I wanted to dust off and share: The Death of the Flip. As the proud owner of not one, but two Flip video cameras, I was saddened by the news that Cisco is shutting

Compete Smartphone Intelligence Survey Reveals Tablet Adoption Hurdles and Opportunities

Data Show What It May Take for Tablets to Go Mainstream BOSTON, MA–(Marketwire) - Compete, a Kantar Media company, today released the results of its Q4 2010 Smartphone Intelligence survey, revealing that despite a surge in tablet interest, especially in the iPad and iPad 2, certain factors may be holding back some consumers from taking the plunge and buying a tablet today. In short, while there is still a threshold for

iPad 2 – On the Crest of the Tablet Tidal Wave

It started as a ripple back in 2001 when Bill Gates demoed the prototype Microsoft Tablet PC at Comdex. And now, ten years later, this tablet tidal wave has hit, and news flash – it’s entirely iPad. Are you surprised? Like the iPhone and the iPod before it, Apple has once again invaded an existing space (tablet PCs/e-readers) and made it its own by introducing enough style and innovation that

Google.com/phone – What’s Next?

I don’t think it’s any secret that Google typically makes terrific business decisions, as you don’t become a Top 200 Global Company without doing so.  I have to admit though, there’s one aspect of Google that has left me scratching my head just a little bit.  Just over one year ago, in January 2010, Google released its new cell phone the Nexus One (good decision), and simultaneously announced it would

Compete Smartphone Intelligence Survey Shows Mobile Barcode Scanning Now Mainstream in Retail

BOSTON, MA–(Marketwire – January 6, 2011) - Compete, a Kantar Media company, today released the results of its Q3 2010 Smartphone Intelligence survey. Among the notable insights are the rise of mobile barcode scanning, the reluctance of some consumers to upgrade from cell phones to smartphones, infrequent use of mobile banking applications and the simplicity of “must have” features among smartphone shoppers. Compete’s quarterly Smartphone Intelligence product provides both behavioral and survey-based

Droid, Chapter 2: The Incredible

It’s here folks, "the next chapter in the Droid Saga" (to quote Verizon Wireless).  The Incredible by HTC is the latest Android phone released at Verizon.  After the success we saw with the Droid at the end of 2009, it made me wonder how the Incredible has fared in attracting interest prior to launch.  To do so, I started by comparing the volume of traffic to each phone’s microsite in

Android Finally Begins to Erode iPhone's Interest Share

Apple is back in the news again.  First, there was the blockbuster launch of the massively-hyped and positively reviewed iPad.  So far, the iPad has already exceeded expectations, selling over one million units in its first month. Then, in news that was likely less exciting to Apple than the iPad’s great sales, Gizmodo.com managed to acquire a prototype of the unreleased next generation iPhone.  Finally, Apple and Adobe have been

The App War is Brewing: What Google’s Nexus One Really Means

Compete will be at CES 2010 sharing additional and complementary data to what you’ll read below. If you would like to set up a meeting with Compete to discuss, please email Danielle Nohe at dnohe@compete.com or Greg Carter at gcarter@compete.com. Google announced its mobile phone, the Nexus One, on Tuesday, December 15th and as one website put it "the world went crazy". The industry is all abuzz talking about what