As Amazon Presses Pause on Amazon Mom, Parents Mourn while Rivals Rejoice!
Savvy parents looking for bargains on diapers have undoubtedly heard of Amazon Mom. Unlike its subscription-based Amazon Prime cousin which offers free 2-day shipping for a $79 annual fee, Amazon Mom is a free program designed with parents of young children in mind. Until this past Tuesday, Amazon “Moms” received 15% discounts on most diapers and wipes on top of the 15% discount and free shipping available via Amazon’s Subscribe
Is Amazon Prime’d for Streaming Success?
Amazon created some buzz last week when it announced that it will throw in free online video streaming rights to about 5,000 TV and movie titles to all subscribers of its Amazon Prime service. Amazon Prime is a service that offers customers 2-day shipping on all merchandise for a $79 annual fee. A look at Compete data reveals Amazon Prime averaged about 600K unique visitors during Q4 2010. So, how