Agency & Publisher Solutions

Google Social is Exploding Online!

Image from: J Corey Davis Now that the dust has settled from the initial launch of Google+ it is time for some analysis of the social network’s functionality and popularity. No doubt people are extremely excited with the new release of Google’s social platform, which links together personalized search, a customizable social network, and the ability to add value to any page on the web with the new and highly

Bing Is #2 and “Bing Is For #Doing”

Image from: Smart Boy Designs Bing ended 2011 as the second largest search engine in the US.  While Google is still the top used search engine for core web searches, Bing gained the most traction year over year and grew its share of the market by 4.4ppt’s to 16.3% while Google experienced a decline of 3.7ppt’s and now stands at 67.9% of the market. What is driving Bing’s growth? Bing

ModCloth search strategies cut from a different cloth

Image from: ModCloth From mp3 players to custom shoes, we’re a culture obsessed with being different. This is apparent in the success of companies that have harnessed crowd sourcing techniques for women’s fashion. The community around ModCloth is clutch because the pictures and comments they add under the product descriptions make you feel more comfortable with buying clothing online. Community aside, the simple fact that a clothing manufacturer actually cares

Social Media Marketing #IWILLSWEAT

It seems like you can’t go to any marketing event these days without hearing social media marketing buzz words flying all over the place like paper airplanes in an unruly classroom. Yet what I feel we often lose sight of is that the frontier has not yet been completely explored. I suppose, much like the early days of the Internet, we’re in for a wild ride, learning many lessons…

12 Link-Bait Techniques to Help Maximize Your SEO

The following post is a guest post, written by Megan Marrs of WordStream. The term “link-baiting” has a negative tinge to it, and I can’t help but think of some dastardly fisherman violently yanking a giant metal hook through some innocent fish’s face (I’ve never imagined fishing as such a dark sport). But in truth, link-baiting doesn’t have to be a shameful endeavor. Link-baiting is as much about creating wonderful

The 6 People Twitter Should Bring if Stranded on a Desert Island

Image from: Andrew Doran / Shutterstock As a brand who seeks out any way to engage with our customers, friends, and other our industry experts, we openly admit that we need Twitter. We might even go so far as to say that we are addicted to it. It seems that in this day and age if a company does not have a social media presence they are not only outdated, but also

The Weekly Compete Pulse

If you aren’t up to your elbows in holiday gifts, then you certainly were not old enough to own a credit card by Black Friday and Cyber Monday. For those of us who were, we lucked out on some pretty great deals for our friends and families. According to our retail team, mass merchants, department stores, and electronic retailers experienced a better Black Friday than last year, whereas Apparel and

Barbies, Legos, and Tablets: Top Toys of 2011

Image from: zuender/Shutterstock As we enter the final days of November, children everywhere are finalizing their lists for the upcoming holiday season. I remember poring over catalogs and memorizing commercials as I decided what toys I had to have that year. These days, children not only use catalogs and TV for inspiration, but they can supplement their research with the Internet. I decided to take a look at our Compete

Occupy Wall Street – Social In, Video Out

Over the past two months we’ve seen a steady growth in the Occupy Wall Street (OWS) movement around the globe, with protests now taking place in over 50 cities worldwide.  With the release of our September data, I thought it’d be interesting to take a look at OWS from an online perspective. To begin with, you can see that the impact of OWS started showing up in September, with a

The Weekly Compete Pulse

Daylight savings is in full force! If you haven’t gotten around to changing the stove or microwave, do so before you have a minor panic attack on the way to your next appointment! While changing the clocks takes a bit of adjusting to, it’s no excuse to miss out on some really great articles that were published this week. Here are some of our favorite reads that we felt online

Search for a Cure: The Medical Problems that Worry Americans Most

Image from: Sven Hoppe/Shutterstock Some might call me a hypochondriac.  Check my medical history, and you’ll see that I have never had a life-threatening medical problem.  Check my Google history, and you’ll see that I’ve thought I’ve been sick, at some point in my life or another, with about half a dozen of them.  I would guess that I’ve Googled “which side of the stomach is the appendix on” for