Last week we unveiled the Search Share Add-On, a new Compete PRO tool that provides high-level keyword analysis of a list of up to 40,000 keywords. With this new functionality, we wanted to continue to bring you insights on how to utilize the new data to advance your marketing efforts.
Millward Brown Digital analyzed the hotel path-to-purchase to highlight how OTAs are utilized in the consumer journey, and how they can grow their share of consumer.
With green initiatives becoming increasingly important, I thought it would be worthwhile to explore the digital landscape for websites devoted to the Earth’s landscape in the “Environmental/Green Information and Advocates” category.
We will analyze search share data over the month of February for the Shoes & Accessories Category with a list of over 500 keywrods
Ideally Expedia, Orbitz and Travelocity have unique consumer footprints that can be maintained after the merger. That’s key to being able to maximize revenue, independent of whether the brand names survive. To set the stage, Millward Brown Digital crafted high-level analyses on site unique visitors.
The Compete PRO Search Share Add-On allows you to quickly assess the share of paid vs. natural clicks, and which brands benefit the most from each, for any list of keywords that you upload and manage. Results can be narrowed by time period (to the day), demographics (age, income and gender), broad or exact match, or a custom set of destination sites.
Over the past two years, the cooking category shows general ups and downs across all metrics, with slight increases around December and January.
On Wednesday March 18th, the Compete PRO Customer Success team will host a 30 minute webinar to help make you an expert in identifying opportunities and taking action using data.
Here are our top digital marketing news picks that we thought you should take a look at!
February data is now live on Compete PRO! With the new numbers now up, we wanted to devote a blog piece to the top 50 domains with some impressive stats for February.
February data is now live! See which sites made it into our Monthly Fast Movers and which trends drove traffic last month.