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Webinar: The Compete Online Retail 2011 Q1 Review

Calling anyone who is responsible for managing or supporting some part of an online, e-commerce business!  Join Compete for its inaugural Retail Update; a live webinar  that will provide an update on the latest online metrics and trends occurring in the retail industry.  You’re invited to join us next Tuesday, May 17, from 2-3pm EDT. Damian Roskill and I will spend some time reviewing how various retail sectors performed online

Webinar Recap: 3 Tools for Targeting Your Display Advertising

We hosted a webinar a couple weeks ago, 3 Tools for Targeting Your Display Advertising, presented by Compete’s own Kyle Johnson and Damian Roskill. In the webinar, they took a look at the two tools and techniques most used by media planners and buyers today, and contrasted those with behavioral-based targeting using our new Compete Media Planner. The Compete Media Planner allows advertisers to target their advertising based on the

Compete March 2011 Category Data Show Consumers Were Fixated on Online Global News

News: World Category Grew 17.5 Percent During a Month of Somber News BOSTON, MA–(Marketwire) - Compete, a Kantar Media company, has released data for March showing that websites in the News: World category grew significantly. The category attracted 115 million unique visitors (UVs) — growing 17.5 percent month-over-month (M-O-M) and 13.5 percent year-over-year (Y-O-Y). Online news coverage of stories like the Japan earthquake on March 11 and unrest in Libya made March

Compete Ranking of Top 50 Websites for March 2011 Shows Traffic Springing Forward

MySpace.com and Mapquest.com Finally See Some Sunshine; Mevio.com Traffic Explodes BOSTON, MA–(Marketwire) - Compete, a Kantar Media company, has released its ranking of the top 50 websites for March 2011. In an unexpected turn of events, MySpace.com, which has been losing traffic consistently for more than a year, experienced a 5 percent uptick in March. Similarly, after four months of falling site traffic, Mapquest.com bounced back nearly 16 percent for the

Quick Tip: Filtering Keywords with Search Analytics Insights

Search Analytics reports’ left sidebar helps you do some of the heavy lifting by giving you two types of filtering, Search Insights and Manual Filtering. Today we’re covering the in’s and out’s of using Search Insights, stay tuned next week as we’ll cover Manual Filtering. Search Insights Pre-configured filters to help you make sense of long keyword lists, e.g. Highly Engaging Keywords, High Traffic Keywords, Paid Keywords. These search insights

Compete February 2011 Category Data Show Big Gains for Automotive Despite Short Month

Automotive: Traditional Behavioral Category Was up 13.5 Percent BOSTON, MA–(Marketwire) –  Compete, a Kantar Media company, today released data for February showing that many sites within the Automotive: Traditional behavioral category thrived in February; this is noteworthy because many non-automotive categories and sites declined in February, the shortest month. As a whole, the category climbed 13.5 percent month-over-month (M-O-M) and 27.8 percent year-over-year (Y-O-Y). Chevrolet.com leads the category, with 3,224,185 UVs

Compete Ranking of Top 50 Web Sites for February 2011 Reveals Familiar Dip

BOSTON, MA–(Marketwire) - Compete, a Kantar Media company, today released its ranking of the top 50 web sites for February 2011. As expected, the number of site visits declined across Compete’s top 250 sites for February, the shortest month of the year. Among the top 20 sites, which are ranked based on unique visitors (UVs), however, there were three notable exceptions: Facebook.com (+0.26 percent), YouTube.com (+2.20 percent) and Bing.com (+2 percent).

Spring is in the Air: March Madness Trends are Telling

March. One of my favorite times of the year!!! New England is beginning to thaw and I like that. St. Patrick’s Day in Boston is a roaring good time and I like that too. However, March Madness takes the cake and I’m giddy just thinking about it. I can hear the words from the song that has become synonymous with the culmination of the NCAA Tournament; One Shining Moment. “The

3 Gaps In Your Ad Data: You Don’t Know What You Don’t Know

There are a lot of tools available to help you measure the performance of your ad media. You might get your analytics from Omniture, Doubleclick, or Atlas, all of which are great systems that can provide you with detailed performance information; but because of the way they’re designed, there are some things these reporting tools just can’t tell you, data that can only be effectively measured using a panel-based system.

Compete Ranking of Top 50 Web Sites for January 2011 Shows Big Chill for Online Retailers

User Visits to Top Retailer Sites Quickly Return to Pre-Holiday Levels; Bing.com Traffic Reached Its All-Time High, Has Doubled Since January 2010 BOSTON, MA–(Marketwire – March 1, 2011) –  Compete, a Kantar Media company, today released its ranking of the top 50 web sites for January 2011. Compete’s data clearly shows that traffic to top online retail sites decreased significantly in January, including Walmart.com (-32.64 percent), Target.com (-32.15 percent), Bestbuy.com

Compete January Category Data Show Surge in Demand for Accountancy and Tax Services

BOSTON, MA–(Marketwire – February 25, 2011) - Compete, a Kantar Media company, today released data for January showing that the Accountancy and Tax Services category as a whole jumped 258.45 percent for the month. Apparently taxpayers are getting an early jump on filing their 2010 federal income tax returns, fueling an increase in unique visitors (UVs) to tax-software sites, tax-preparation services sites and government-sponsored tax sites during January. January and February