Infographic: The State of the Mobile Summer Traveler
The peak summer travel months are upon us and the most successful travel brands will be the ones who excel at engaging their customers not just online, but also on mobile. The online travel industry is booming with more people turning to the Internet to plan their trips than ever before; Unique Visitors (UVs) to online travel agencies (like Expedia, Priceline) grew 13.7% year-over-year (YOY) in May.
CheapOair Creates Turbulence In Travel Industry
Many companies have entered the online travel space; only a minority have truly succeeded. CheapOair is one of the newer players in the online travel space, founded in 2005. Nonetheless it’s working hard to create turbulence in the space with a vision of “shaking up the travel industry,” being a “one-stop solution for affordable flights, hotels, cars and vacation packages,” and “dedicated to providing live support 24/7.”1 To assess progress
Sunday Series: Fastest Growing Online Travel Agencies
This week at Compete, we compiled the list of fastest growing online travel agencies in January. Americans were busy booking trips in the New Year: the category had over 54 million Unique Visitors, up 26.7% from December. Some of the niche agencies included on the list offer travel to the Dominican Republic, Europe, California, and the Caribbean. Let’s dig a little deeper into the largest sample site on the list.
Sunday Series: Which Airline Soared In October?
Below is a table ranking the top growing airline sites by their monthly unique visitors. Interestingly enough, the first place goes to a lower ranked site, but quickly ascending site, malaysiaairlines.com. Also, despite its merger with Atlantic Southeast Airlines, Expressjet.com saw over 70% monthly growth. What I noticed after reviewing these top sites was the prevalence of international travel as the destination…
Chrysler Group Grand Van Plan
FotograFFF / Shutterstock.com Chrysler Group recently announced that within a few years it will cull its current two-minivan-lineup to one model. The Dodge Grand Caravan survives; the Chrysler Town & Country departs to be replaced by a new cross-over. Ideally Grand Caravan will then capture all potential Grand Caravan buyers as well as would-be Town & Country buyers (and the new Chrysler brand crossover will capture an all new pool
Tupungato / Shutterstock.com The cost and hassle of flying may be making it a less desirable method of travel. As a result more people may be turning to commercial buses for their transportation needs. As a recent college graduate I have traveled affordably by bus for years, so I was particularly interested in the comparison between the lines I’ve had the most experience with: Greyhound, Megabus, and BoltBus. Since it
The Curious Identity of RoomKey.com
Image from: Hotel / Shutterstock Consumers shopping for a hotel online have many options to find the property they want at the prices they demand. RoomKey.com, a website originally founded by six of the largest hotel chains, launched earlier this year to help the founding brands capture bookings that might otherwise happen on an OTA To gauge its success to date, Compete evaluated traffic volumes and sources using our patented
Google’s Growing Travel Arsenal
Google recently announced it will acquire all the assets of Frommer’s for $23 million from John Wiley & Sons, which acquired it in 2001. Frommer’s bills itself as “the most trusted name in travel today” and notes that its website, Frommers.com, is “an essential online destination for those planning the perfect travel excursion” (Frommers.com). The Frommer’s buy comes after a failed attempt to buy Yelp, whose reviews were featured on
Sunday Series: Theme Parks Show People Are Ready For The Holidays
Image from: Roller Coaster / Shutterstock Last week Compete’s Boston headquarters took a break from pouring over data and teasing apart strategy to clock in at a good ol’ fashion amusement park. Even though it was cloudy the park was was packed! People are savoring their last days of summer before Fall descends to absorb the nice weather and listless lifestyle. Taking a look at July’s top movers in the
Is Southwest’s Acquisition of AirTran Helping its Online Presence Take Off?
Image from: Plane Taking Off / Shutterstock With generally slim profit margins, airlines must do whatever possible to remain competitive. Southwest decided that meant buying AirTran, now a wholly-owned subsidiary of Southwest. The acquisition agreement was signed May 2, 2011 with the mission of improving the business, in part through better economies of scale. Since then, routes have been consolidated and integration of frequent flyer programs is under way. But
Are Norwegian’s Promotional Efforts Allowing Them to Cruise by their Royal Competitors?
Image from: Cruise Ship Image / Shutterstock When planning a vacation there are many decisions that must be made. Where to go, how to get there, and if are there any enticing deals available are all common questions to consider. Norwegian Cruise Line has recognized this process of potential vacationers and is taking appropriate action in hopes of cruising ahead of competitors. Norwegian’s latest offer, “Bask in Free Upgrades” ran four