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Get Your Tech On: Millward Brown Digital’s CES 2014 Highlights

In the digital world, we’ve learned to start off the new year with a bang — more specifically, with the annual Consumer Electronics Show! The tradeshow has been revealing the latest in all things tech for 40 years, and its Vegas location doesn’t quiet down the excitement any.

This year, we sat down with our Millward Brown Digital attendees to get a closer look at what’s new in the field, and what these innovations mean for digital marketing.

Sunday Series: Gifting with Gourmet Goodies

December 2013 is long and gone now with 2014 well underway — but now that it’s February (hint: Valentine’s Day is coming up), some of our December data may prove their relevance! One of the fast moving categories for 2013′s holiday season was, understandably, in the Food and Groceries category.

The Weekly Compete Pulse

Happy February! Hope you’re all getting ready for an interesting month of love… and more digital marketing! Here’s our top shared content from the last week of January: three articles about improving your online presence, and a look at the future as shown by CES2014 gadgets. Enjoy!

December’s Top 50: A Good Close to 2013 for Myspace, CNET, and BizRate

December is always filled with a whirlwind of holiday excitement, shopping, dining, and relaxing. That doesn’t mean that consumer insights stop for the festivities! Our data for December 2013 refers to an interesting mix of top-visited websites from a variety of categories. Read up on some of the most intriguing results below!

Sunday Series: Jewelry Category Sparkles and Shines

The holiday season always has an insurgence of TV ads featuring husbands and boyfriends pulling out jewelry boxes from behind trees or under the mistletoe — so it’s no surprise that the shopping category for jewelry made December 2013′s list of fast movers!

The Weekly Compete Pulse

It’s been an exceptionally good week for social media topics, so today we bring you our most popular shared content. The stories provide tips, tricks, and tools on how to optimize your social media presence. Do check them out for this week’s Pulse!

Sunday Series: Christmas Gifts for the Shopping Center Category

The holiday season always brings shoppers to stores in droves, so there’s no surprise that the Shopping Centers and Malls category made our list of fast movers for December 2013! The category saw a 51.32% increase in MoM (month-over-month) traffic for unique visitors as consumers wrapped up their holiday shopping. (Overall MoM visit count saw a respectable 50.77% increase).

The Weekly Compete Pulse

Happy weekend! Hopefully the new year finds you well as we bring you a round-up of the top content we shared this week: notes on email marketing statistics, optimized link creation, keeping leads in your sales funnel, and SEO predictions for 2014.

Sunday Series: JibJab.com, JacquieLawson.com, 123Greetings.com, and more

Looking back on December 2013, the Ecards category saw massive growth as Americans wished their friends and families happy holidays. With a 55.22% month-over-month (MoM) growth in unique visitors and a 75.19% MoM increase in total time spent on websites in the category, it was no doubt a very successful month for ecards sites; however, looking at longer-term trends, the category as a whole suffered a 31.81% year-over-year (YoY) drop in unique visitors.

The Weekly Compete Pulse

Last week we shared with you the best of the Compete Pulse blog from 2013, but now it’s time to get back to our usual round up of our favorite digital marketing stories from the web this week. Enjoy!

December Data is Now Live – NORADSanta.org, MegaMillions.com, HarryAndDavid.com, and more…

Happy new year! Another new year has begun and another month’s worth of new data is live and available in Compete PRO! I hope you enjoyed your holiday celebrations as much as I did and are ready to get right back into the swing of things this year.