Lauren Orski

Discovering Pinterest

Image from: Pinterest.com /Screenshot As we know, there is a new social platform in town.  With hockey stick growth and user engagement that sites strive for, Pinterest is making its mark on the digital world. It has brilliantly leveraged the Facebook user base by integrating its strategy into the Facebook newsfeed experience, exposing millions of online social users to “pins” everyday.  While still evolving into its own unique social experience,

MSOs Scrambling for PayTV Solutions

Image from: Kruglov_Orda / Shutterstock With existing players like, Apple TV, Netflix, Hulu, XfinityTV, Boxee, and emerging players like Amazon, the Over-the-Top (OTT) space continues to grow.  Consumers are exposed to more and more options and these options are cheaper! According to a recent Compete survey, 15% of consumers are not at all likely to subscribe to PayTV service in the next 6 months.  This is a powerful number and

Not Now… Why Can’t I Connect!

Image from: Ljupco Smokovski / Shutterstock As I sit here on a Sunday afternoon browsing the web for Christmas gifts, checking email, going on Facebook to see what friends are up to and looking up recipes for dinner, I become aware of how reliant I am on my Wi-Fi Service.  While I have my TV on, I’m not really paying attention to it, which gets me thinking…If I had to

The Small Office/Home Office Segment, an Untapped Telecom Market Opportunity

Who works from home or knows someone who does at least once a week? I do! And apparently it’s not just me. In Q4’10 Compete conducted a survey targeting telecom shoppers and asked them how often they worked from home and found that 1 in 3 employed telecom shoppers worked from home at least once a week. And as reflected in the chart below, 69% of these shoppers who work