Johanna Gunawan

How Songza Gets Heard: Getting Digital Right

The search for the perfect (online) DJ is on. This week, I’m investigating how Songza, a carefully curated online music streaming site, gets digital right.

The Weekly Compete Pulse

Just like all the beautiful spring foliage, the marketing sphere is growing! It’s moving so quickly, in fact, that we’ve got a few 2015-focused articles for you. Read up on how to improve your digital marketing strategy in these future-forward stories from the web.

April’s Top 50: Pinning, Saving, and Posting to Instagram

April data is live, and with it comes the monthly Top 50 post! Which sites made the cut, and which of these can walk away smiling? Read on and find out.

The Weekly Compete Pulse

Another week has gone by, and it’s time for another great round-up of digital marketing articles! Read on to learn what our followers and we found most interesting. Ten Mobile Marketing Statistics to Help Justify your Budget We all know mobile is the new frontier (but not the final one). It’s scary and marks a field doused in more uncertainty than desktop or TV — and we still have questions

The Weekly Compete Pulse

Another week has gone by and given us great content! Check out the articles that our followers resonated with most and see how they can help your content and social campaigns.

The Weekly Compete Pulse

This week yielded an interesting mix of articles from all over the web. Here’s a round-up of the stories our followers and we liked best!

Getting Digital Right: The Full Study

The Fountain of Youth. Extraterrestrial life. Marketing nirvana. These are a few of the ever-elusive miracles that mankind has always sought after. But what if we said that Millward Brown Digital can help you achieve marketing nirvana?

March’s Top 50: Spring Black Friday, News Sites, and more

March’s Top 50 sites are an interesting array of companies from the web. Fast movers included Home Depot, news sites, and quite a few Microsoft websites as well. Want to know more? Keep reading!

Sunday Series: Theme Parks’ Not-So-Smooth Ride

This week’s mention for March fast movers is hopefully one that will have you thinking about summer vacation. Read up on why the Theme Park category made its way to the top — but also how a variety of reasons can impact online traffic.

The Weekly Compete Pulse

It’s been a weird week for our Boston office, with snow returning for a day. But not to fear! Like postmen (you know, neither rain, snow, sleet, etc), very few things will stop us from reporting the most interesting digital marketing tidbits.

Putting the ‘Star’ in Starbucks: Getting Digital Right

Coffee: the drug of choice for busy professionals, sleep-deprived college students, Twitter bio writers, and me. The caffeinated landscape is filled with brands, brews, and beans — but it’s safe to say that nobody has quite the stronghold over the cafe market than Starbucks. How does Starbucks get digital right? Let’s take a look.